Lead Generation Specialist

1 week ago


GTB Nager, India EXL Full time

EXL is hiring for the position of Sales Development Representative - Inside SalesShift: Starts from 2 PMWork Type: Hybrid Minimum Qualification: Bachelor’s degree or equivalent required.Experience Required:Experience in UK & EU marketsIndustries: Retail, CPG, Manufacturing, Energy & Utilities, Hi- Tech, CME, Travel and LogisticsDomain Experience: Analytics, Digital Operations, Digital Transformation, F&AExperience in Inside Sales & Lead GenerationJob Requirements:Comfortable with a 2 PM start timeComfortable with cold callingTo Apply:Interested candidates can share their resumes along with the following details to charu.gupta@exlservice.com:Current CTCExpected CTCNotice PeriodLocation Preference - Noida/Pune/Gurgaon/Chennai/BangaloreExperience in Inside Sales and Lead GenerationAvailability for a 2 PM shiftComfort with Cold CallingExperience in UK & EU markets (please specify)Industry experience (specify areas where you are most confident in generating leads)Domain experience (please specify):AnalyticsDigital OperationsDigital Transformation Services & SolutionsJob SummaryThe Sales Development Representative (SDR) will play a pivotal role in both outbound and inbound prospecting efforts within the EXL Growth Office. The SDR will work closely with the sales team to identify new business opportunities and contribute to the company’s growth strategy. This role involves account and contact research, sales outreach, collaboration with sales leadership and representatives, and coordination with marketing.Key ResponsibilitiesOutbound Prospecting:Collaborate with the sales team to identify target accounts and contactsExecute, monitor, and track outbound sales campaigns by line of business and marketUse a consultative approach to understand prospect needs and communicate the unique value of EXL’s offeringsInbound Prospecting:Qualify inbound leads generated through marketing effortsRespond to inbound emails promptly and transition qualified leads to the sales teamMarket Research:Conduct periodic research to understand prospect prioritiesUtilize tools such as ZoomInfo, XIQ Insights, and other Salesforce-integrated platformsMessaging Development:Create and refine call scripts tailored to specific industries and value propositionsDevelop targeted messaging by line of business and persona to align with brand positioningCollaboration & Communication:Foster collaboration across sales, marketing, and other cross-functional teamsShare insights and feedback to improve messaging and outreach strategiesReporting & Analysis:Use CRM tools to plan and track activities, update prospect data, and generate performance reportsAnalyze call data to identify trends and areas for improvementQualificationsBachelors Degree or equivalent required.5 years of experience in Inside sales, Business Development or similar role, preferably in analytics, digital operations and digital transformation domain.Knowledge & SkillsSpecialized knowledge and skill requirements to perform this job including certifications, licenses, etc.Prior experience in any of Retail, CPG, Manufacturing, Energy & Utilities, Hi- Tech, CME, Travel and Logistics industry is advantageous.Strong relationship building skills and effective communication and presentation abilities.Ability to collaborate effectively with cross-functional teams, especially with Sales.Familiarity with CRM software (e.g., Salesforce), sales engagement tool (e.g. (SalesLoft, Outreach, Groove, etc), research tools, and proficiency in Microsoft Office.



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