Director of MarTech

The Role Are you a technical leader who thrives at the intersection of marketing strategy and robust engineering? We are seeking a Technical Director, MarTech to be the crucial bridge between our development teams and our clients. This pivotal role requires an individual with a deep, authoritative technical mind—someone who can truly understand complex requirements, assess platform risks, and architect scalable, high-performing MarTech solutions. Simultaneously, you will be a masterful communicator, translating these technical concepts into clear, compelling, and commercially sound insights for non-technical stakeholders and client executives. You will be responsible for building, mentoring, and scaling our development capability across key marketing technology platforms, including WordPress and Adobe Experience Manager (AEM) . A core function of this leadership role is to implement best-practice systems and agile processes to ensure our engineering output is efficient, compliant, and world-class. Key Responsibilities Technology & Quality Assurance: Oversee and assure the quality, performance, and strategic alignment of the technology team's output across all client engagements. Strategic Scoping & Documentation: Lead the scoping of new MarTech requirements, translating client business needs and marketing strategies into detailed, accurate technical specifications and documentation. Workflow Optimization & Governance: Continuously improve development workflows, systems, and delivery processes (DevOps, QA, CI/CD) to enhance team productivity and velocity. Team Development & Recruitment: Drive the ongoing professional development, mentoring, and recruitment of the engineering team, fostering a culture of technical excellence and accountability. Innovation & Future-Proofing: Stay ahead of the curve on the latest trends in development, Generative AI , and emerging marketing technology, incorporating strategic insights into our service offerings and roadmaps. Who This Role Suits This is an ideal role for a technically-minded leader who possesses the following attributes: The Ex-Developer Leader: An individual with a strong development background who now enjoys the challenge of leading and mentoring teams as much as the satisfaction of architecting a perfect solution. A Collaborative Driver: A true problem-solver who thrives on cross-functional collaboration and excels in the demanding, fast-paced environment of an agency. The Confident Communicator: A persuasive and confident communicator capable of building instant rapport with clients and effectively motivating geographically dispersed teams. The Systems Architect: A systems thinker who genuinely enjoys identifying bottlenecks and refining workflows for maximum efficiency and quality. The Owner: Someone comfortable with a high degree of autonomy, ownership , and navigating the occasional ambiguity or "organized chaos" that comes with rapid growth. Must Have Agency Experience: Proven experience working in a digital or creative agency setting, with exposure to delivery models in Western markets (e.g., North America, UK, Europe, ANZ). Client Communication: Demonstrated ability to communicate directly and effectively with senior-level clients (Director/VP/C-Suite), presenting technical strategy and solutions with clarity and confidence. MarTech Platform Expertise: Deep technical understanding of the MarTech landscape, with mandatory, in-depth experience in architecting and delivering solutions on: WordPress (including enterprise-level and headless setups) Adobe Experience Manager (AEM) Familiarity with marketing automation platforms like Marketo is essential. Strong Network: An established professional network of developers, architects, and technical specialists that can be leveraged for future recruitment and partnership opportunities.