Head of Marketing
1 day ago
Shipway by Unicommerce is a logistics platform that reduces shipping costs through courier aggregation and automation. Its key solutions include smart courier allocation, order tracking, and return automation.Serving more than 12k online brands, Shipway is well on its way to become the most sought-after growth engine that D2C brands require today.Weblink: www.shipway.comRole: Marketing Head (Director / Associate Director)Entity: Shipway Technology Private LimitedReporting: Chief Business OfficerJob Location: GurgaonJob Overview:We are seeking a dynamic and strategic Marketing Head to spearhead our marketing efforts, drive demand generation, and build a strong brand presence in the SaaS ecosystem. The role requires a blend of strategic thinking, hands-on execution, and data-driven decision-making to accelerate growth.Key Responsibilities1. Marketing Strategy & LeadershipDefine and execute integrated marketing strategies aligned with business goals.Own the overall marketing KPI dashboard including MQLs, SQLs, Shipments, campaign ROI, and brand metrics.Partner with sales, product, and customer success teams to ensure marketing alignment across the funnel.2. Demand Generation & Performance MarketingLead demand generation through digital channels (Meta, Google, LinkedIn, programmatic, SEO/SEM).Optimize CAC, CPL, and MQL-to-SQL conversion ratios.Drive data-backed experimentation for campaigns to maximize ROI.3. Brand & Content MarketingStrengthen Shipway’s brand positioning in the ecommerce and logistics ecosystem.Oversee content marketing (blogs, whitepapers, case studies, videos, podcasts, social media).Lead PR, events, and thought-leadership initiatives to build brand equity.4. Product MarketingDefine messaging and positioning for key product features (AI-based fraud detection, COD verification, NDR automation, etc.).Enable sales through playbooks, collaterals, competitive analysis, and customer success stories.5. Marketing Analytics & ReportingSet up performance dashboards for all marketing initiatives.Regularly track and report KPIs to leadership, ensuring accountability and data-driven decisions.Continuously improve measurement frameworks across campaigns and channels.6. Team Leadership & DevelopmentManage and mentor a team of marketers across performance, content, design, and events.Build cross-functional collaboration with external partners, agencies, and influencers.Foster a culture of creativity, ownership, and performance within the marketing team.Key KPIs to OwnLead Generation & Pipeline Contribution: MQLs, SQLs, and marketing-sourced shipments.Cost Efficiency: CAC, CPL, and ROI across campaigns.Brand Metrics: Share of voice, media coverage, social media reach & engagement.Product Adoption: Customer engagement with new features and campaigns.Team Performance: Execution quality, timeliness, and innovation in marketing activities.Qualifications & Skills10–12 years of experience in B2B SaaS, ecommerce, or logistics-tech marketing.Proven track record in leading marketing strategy and delivering measurable KPIs.Strong expertise in demand generation, digital marketing, and product marketing.Excellent leadership, team management, and stakeholder collaboration skills.Data-driven mindset with proficiency in marketing analytics tools (HubSpot, Google Analytics, SEMrush, etc.)Strong communication skills and ability to craft compelling narratives.
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Head of Marketing
5 days ago
Gurugram, India Chelsea Mills LLP Full timeJob Description Company Description Established in 1978, Chelsea Mills LLP is a prominent garment export company based in India, specializing in creating high-quality apparel for leading global fashion brands. With a commitment to product excellence and innovation, the company has consistently expanded its infrastructure and product offerings over the years....
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Head of Marketing
1 day ago
Gurugram, India Shipway by Unicommerce Full timeShipway by Unicommerce is a logistics platform that reduces shipping costs through courier aggregation and automation. Its key solutions include smart courier allocation, order tracking, and return automation.Serving more than 12k online brands, Shipway is well on its way to become the most sought-after growth engine that D2C brands require today.Weblink:...
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Head of Marketing
1 day ago
Gurugram, India Shipway by Unicommerce Full timeShipway by Unicommerce is a logistics platform that reduces shipping costs through courier aggregation and automation. Its key solutions include smart courier allocation, order tracking, and return automation.Serving more than 12k online brands, Shipway is well on its way to become the most sought-after growth engine that D2C brands require today.Weblink:...
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Head of Marketing
1 day ago
gurugram, India Shipway by Unicommerce Full timeShipway by Unicommerce is a logistics platform that reduces shipping costs through courier aggregation and automation. Its key solutions include smart courier allocation, order tracking, and return automation.Serving more than 12k online brands, Shipway is well on its way to become the most sought-after growth engine that D2C brands require today.Weblink:...
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Head of Marketing
1 day ago
Gurugram, India Shipway by Unicommerce Full timeShipway by Unicommerce is a logistics platform that reduces shipping costs through courier aggregation and automation. Its key solutions include smart courier allocation, order tracking, and return automation.Serving more than 12k online brands, Shipway is well on its way to become the most sought-after growth engine that D2C brands require today.Weblink:...
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Head of Marketing
1 day ago
Gurugram, India Shipway by Unicommerce Full timeShipway by Unicommerce is a logistics platform that reduces shipping costs through courier aggregation and automation. Its key solutions include smart courier allocation, order tracking, and return automation. Serving more than 12k online brands, Shipway is well on its way to become the most sought-after growth engine that D2C brands require today. Weblink:...
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Head of Marketing
23 hours ago
Gurugram, India Shipway by Unicommerce Full timeShipway by Unicommerce is a logistics platform that reduces shipping costs through courier aggregation and automation. Its key solutions include smart courier allocation, order tracking, and return automation. Serving more than 12k online brands, Shipway is well on its way to become the most sought-after growth engine that D2C brands require today. Weblink:...
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Head of Marketing
9 hours ago
Gurugram, India Shipway by Unicommerce Full timeShipway by Unicommerce is a logistics platform that reduces shipping costs through courier aggregation and automation. Its key solutions include smart courier allocation, order tracking, and return automation. Serving more than 12k online brands, Shipway is well on its way to become the most sought-after growth engine that D2C brands require today. Weblink:...
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Wiselife - Marketing Head
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Gurugram, India Nexthire Full timeJob Title: Marketing Head Location: Gurgaon Experience: Minimum 4 Years Industry Preference: D2C (Direct-to-Consumer) Job Summary: We are seeking a dynamic and visionary Marketing Head to lead our D2C marketing strategy and execution. The ideal candidate will have strong experience in driving digital growth, managing campaigns, and leading a marketing team...
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Head Of Digital Marketing-Gitgeeks
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Gurugram, India Storch Consultancy Pvt Ltd Full timeJob Title: Head of Marketing Location: Gurgaon Employment Type: Full-Time Job Overview: We are seeking an experienced and strategic Head of Marketing with an MBA from a reputed institute and 4-5 years of team management experience, preferably in a digital marketing agency focused on the US market. The ideal candidate will lead branding efforts, manage a...
