Category Marketing Manager

4 weeks ago

Kanpur, Uttar Pradesh, India PW (PhysicsWallah) Full time

Job Role: Category Marketing ManagerWhat is this role?This role requires a dynamic individual with a strategic mindset, excellent project management skills, and a proven track record in creating impactful marketing campaigns across diverse channels.What You'll Do?1- Marketing Channel Management and ROI Optimization:Manage marketing channels, including paid digital (Google & Meta Ads), influencer marketing, SEO, and offline marketing.Optimize channel performance to maintain a healthy Return on Investment (ROI).2- Strategic Planning and GTM Strategy:Develop comprehensive quarterly and monthly marketing plans, aligning with organizational goals to achieve revenue and lead generation targets.Utilize data-driven insights to refine strategies and adapt to market dynamics.Conduct thorough competitor research to identify market trends and opportunities.3- Event Management:Take charge of orchestrating various events, including batch launches, result celebrations, seminars, and webinars.4- Content Marketing:Strategies relevant content for drip marketing campaigns, ensuring a personalized and engaging user journey.Plan eye-catching creatives with the design team for promotions across various platforms.5- Stakeholder Management:Work closely with business, product management, sales, and customer success teams to ensure alignment on marketing objectives and messaging.You are Someone Who Has:Bachelor's degree in Marketing, Engineering, or a related field. MBA is a plus.Prior experience of working in Startups would be a plusProven experience (2-4 years) in marketing roles, preferably in the Ed-tech industry.Strong understanding of educational trends, curriculum needs, and the evolving landscape of technology in education.Exceptional project management skills with the ability to manage multiple campaigns simultaneously.Analytical mindset with proficiency in data analysis and reporting tools.Excellent communication and interpersonal skills.Creative thinker with a strategic approach to marketing.Team player with the ability to collaborate across departments.

  • Category Management Director

    2 weeks ago

    Kanpur, Uttar Pradesh, India Oswaal Books Full time

    Job DescriptionThe Category Head will play a pivotal role in driving business growth by developing and implementing comprehensive category strategies aligned with overall business objectives.Key Responsibilities:Category Strategy and Execution:Develop and execute strategic initiatives to enhance the overall performance and market presence of the assigned...

  • Head of Product Categories

    2 weeks ago

    Kanpur, Uttar Pradesh, India Oswaal Books Full time

    About UsOswaal Books is seeking an exceptional Category Head to join our team. As a Category Head, you will be responsible for shaping the success of our organization by developing and executing comprehensive category strategies.Responsibilities:Strategy and Execution:Develop and implement category strategies that drive business growth.Execute strategic...

  • Business Category Strategist

    2 weeks ago

    Kanpur, Uttar Pradesh, India Oswaal Books Full time

    About This RoleThis is an exciting opportunity to join Oswaal Books as a Category Head and contribute to the company's growth and success.Key Responsibilities:Category Strategy and Execution:Develop and implement comprehensive category strategies that drive business growth.Execute strategic initiatives to enhance the overall performance and market presence...

  • Category Marketing Role Description

    6 days ago

    Kanpur, Uttar Pradesh, India PW (PhysicsWallah) Full time

    The successful candidate will work closely with our category marketing team to support high-impact campaigns and contribute to our growth journey. Key responsibilities include campaign planning, channel management, event coordination, content creation, and cross-functional collaboration.

  • Product Portfolio Manager

    2 weeks ago

    Kanpur, Uttar Pradesh, India Oswaal Books Full time

    Job OverviewThe Category Head position at Oswaal Books involves driving business growth by developing and executing comprehensive category strategies.Key Responsibilities:Category Strategy:Develop and implement category strategies that drive business growth.Execute strategic initiatives to enhance the overall performance and market presence of assigned...

  • Marketing Associate Job Opening

    6 days ago

    Kanpur, Uttar Pradesh, India PW (PhysicsWallah) Full time

    We're seeking a talented Associate Category Marketing professional to join our team at PW (PhysicsWallah). This role is ideal for someone with a passion for marketing and a drive to make an impact in the education sector.

  • Marketing Manager

    2 weeks ago

    Kanpur, Uttar Pradesh, India Rama University Full time

    Job DescriptionJob Description: Marketing ManagerLocation: Rama University , Mandhana Campus , KanpurEmployment Type: Full-TimeExperience Level: 3-7 YearsDepartment: Marketing & CommunicationsOverview:We are seeking a dynamic and creative Marketing Manager to join our universitys Marketing & Communications team. The ideal candidate will have 3-7 years of...

  • AVP Sourcing(Commodity)

    2 weeks ago

    Kanpur, Uttar Pradesh, India Live Connections Full time

    We're Hiring: AVP - Sourcing (Commodity) | RemoteJoin one of the leading GCCs as an AVP - Sourcing (Commodity) and play a crucial role in executing sourcing strategies, ensuring supplier compliance, and driving cost-saving initiatives across global markets (US & Asia).Location: Remote Timings: 6:30 PM – 3:30 AM ISTExperience: 10+ yearsKey Skills: ...

  • Marketing and communication Manager

    1 day ago

    Kanpur, Uttar Pradesh, India Ntechzy Full time

    Job DescriptionJob Summary:We are seeking a dynamic and organized Marketing and Communication Manager to join our hospital team in Varanasi. This role is critical in developing, executing, and managing marketing and communication strategies that enhance the hospital's visibility and growth. The ideal candidate will have a strong understanding of healthcare...

  • Digital Marketing Manager

    5 days ago

    Kanpur, Uttar Pradesh, India Novaon Digital Future Full time

    Job descriptionLooking for a Digital Marketing Manager – Part-time, Online PositionWe are seeking a dynamic, creative thinker to join us in developing the brand.Position: Part-time Digital Marketing ManagerWork Type: OnlineJob Responsibilities:Generate ideas and implement promotional campaignsManage content across online platformsSupport communications and...