Head of Ecommerce

4 weeks ago


Gurugram, India UNISON INTERNATIONAL CONSULTING (The Recruitment Company) Full time
Job Title: Head of D2C Ecommerce
Location: Gurgaon
Salary offered: Upto 50 LPA
Role Overview:
As the Head of D2C Ecommerce , you will be responsible for driving the growth and profitability of the brand's online direct-to-consumer business. You will lead a cross-functional team to optimize the ecommerce experience, increase conversion rates, boost customer engagement, and expand our digital footprint. This role demands a strategic thinker with hands-on execution capability, strong commercial acumen, and a passion for delivering exceptional customer experiences.
Key Responsibilities:
Develop and execute the D2C ecommerce strategy to achieve revenue, profitability, and customer growth targets.
Lead and manage ecommerce operations including website management, UX/UI optimization, digital merchandising, and order fulfillment.
Collaborate with marketing to drive traffic through SEO, SEM, email marketing, social media, and affiliate programs.
Analyze performance data and customer insights to optimize conversion rates, average order value, and customer retention.
Oversee the development of digital content, promotions, and product launches tailored to the D2C audience.
Work closely with logistics and customer service to ensure a seamless end-to-end customer journey.
Stay ahead of ecommerce trends, technologies, and best practices to maintain a competitive edge.
Manage budgets, forecasts, and report on KPIs to senior leadership.
Qualifications & Experience:
Bachelor’s degree in Business, Marketing, Ecommerce, or a related field (MBA is a plus).
8+ years of experience in ecommerce with at least 3 years in a leadership role managing D2C channels.
Proven track record of driving revenue growth and improving digital customer experiences.
Strong understanding of ecommerce platforms (e.g., Shopify, Magento), analytics tools (e.g., Google Analytics), and digital marketing channels.
Experience in the retail, consumer goods, or parenting/baby products industry is highly desirable.
Excellent leadership, communication, and project management skills.
Interested candidates, please share your updated resume with Shrinivas at
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