Marketing Content Manager
4 weeks ago
About Us11Wizards delivers a data-driven fantasy cricket team prediction platform that transforms how players win and operators grow.Our proprietary algorithms help users generate winning lineups fast, increasing their chances of success and saving them time. And our market-leading fantasy contest aggregation platform - bringing together the hottest contests from India’s leading fantasy cricket apps - enables fantasy apps to connect with hundreds of thousands of high-intent users in one platform.Founded by cricket analytics and technology specialists, we combine deep sporting expertise with cutting-edge technology and best-in-class product design to empower our users to create smart fantasy cricket teams fast. Our mobile app has put the power of predictive analytics in users’ hands across India, empowering them to generate over 80 million fantasy cricket teams for thousands of the biggest limited-over cricket matches from leagues and tournaments worldwide.Our ValuesAt 11Wizards, we believe in creating a culture of belonging and collaboration. We welcome and respect diversity in our interactions with customers, partners, and colleagues. We also believe in innovation and tackling challenges in new ways. We trust data to guide us in the right direction and strive to create fun and rewarding experiences for our customers, partners, and each other within the company.The RoleAs a content marketing manager, you will lead the content strategy for the brand “11Wizards” across owned and third-party channels. You will be responsible for growing the brand reach and engagement.Develop and execute content creation strategies for social media platforms, website, app stores, creative ads, and PRCraft compelling content based on a deep understanding of target audience personas, utilising data-driven insights to generate incremental reachManage and oversee day-to-day social media and SEO/ASO operations with the agency partnersTake charge of content calendars and schedules to ensure punctual delivery with consistent and impactful messagingCollaborate seamlessly with cross-functional teams, including designers, writers, multimedia producers, and agency partnersKeep an eye on the Indian fantasy scene & the apps in related categories and digital media channels to draw insights from industry trends, competitors, and relevant conversationsFoster community engagement by promptly responding to comments and messages on social media platformsConduct thorough analysis and reporting of social media performance metrics to inform future strategies and optimise outcomesStay abreast of the latest trends and best practices in digital & social media marketing, adapting strategies accordingly to maintain a strong brand presenceAdept at creating nurturing and growing communities with video, audio, and text contentIf you're a self-starter excited about being part of a team that is pushing boundaries and driving innovation, this is the perfect opportunity for you. Join us and be a part of building something extraordinaryYour Skills & ExperienceTo be successful in this role, you should have:Bachelor's degree in Marketing, Communications, or a related field with a background in content development4 - 6 years of proven experience as a Digital Media content writer or in a similar role.Strong understanding of social media platforms, algorithms, and best practices.Excellent written and verbal communication skills – especially in English and Hindi.Creative mindset with the ability to develop and execute engaging content.Well-versed with Social media management, listening, and reporting toolsExperience is collaborating with designers and agency partnersExperience in designing and implementing influencer outreach programsExperience in day-to-day operations for social media accountsPassion for cricket and other sports would be a plus.Ability to work both independently and collaboratively in a team environment.Remote working experienceWhat we offerAs an 11Wizards employee, you’ll be part of a diverse and dynamic team of individuals from all over the world, and enjoy a range of benefits and perks, including:Competitive salary and benefits packageLong-term bonus plan linked to company milestonesFlexibility to work from the location of your choiceFlexible schedule that works best for you33 days holiday each yearTraining and professional development budgetPhysical and mental well-being budgetUse of high-spec company hardware to support effective remote workingTravel to team-building events and company retreatsAn immediate start is available for the right individual.
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