Brand Marketing, ORM

1 week ago


Gurgaon, Haryana, India Michael Page Full time
An opportunity to work with a global leader in the automobile industry Opportunity to work in a high visibility role

About Our Client

Our client is a leading manufacturer of motor vehicles. They are growing massively and are looking for a Brand Manager, ORM & Consumer Research Lead.

Job Description

The Brand Manager & Lead for ORM & Consumer Research will be responsible for the following:

Developing and implementing brand strategies to build brand awareness. Managing and improving the company's online reputation, monitor online reviews, social media mentions and other digital touchpoints to identify potential risks and opportunities. Lead and manage primary consumer research projects in collaboration with Nielsen IQ. Measure and strengthen brand equity by monitoring indicators such as brand perception, loyalty, and associations. Ensure consistent implementation of brand guidelines across all marketing channels and touchpoints.

The Successful Applicant

A successful 'Brand & ORM' should have:

7 to 9 years of overall experience in brand marketing Experience running Digital Command Center and Reputation Management Cells Experience in automotive / smart-phones / FMCG / FMCD / F&B industries
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