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Digital Marketing Specialist

1 month ago

india Innovative Glance Full time
Innovative Glance aims to empower businesses in the online marketplace through cutting-edge digital marketing solutions. As we expand, we're searching for a skilled Digital Marketing Specialist, emphasizing expertise in Search Engine Optimization (SEO) and Social Media Marketing (SMM).

Responsibilities:

- Develop and execute impactful SEO strategies to enhance organic search rankings and drive qualified website traffic.- Conduct comprehensive keyword research aligning with clients' objectives.- Optimize website content for improved search engine visibility and user experience.- Perform technical SEO audits, resolving issues affecting search engine rankings.- Monitor website performance using SEO tools and Google Analytics, providing insights for continuous improvement.- Plan and execute off-page optimization strategies, including link-building and social media engagement.- Stay updated on SEO trends, algorithm changes, and industry best practices.- Collaborate with cross-functional teams to align SEO strategies with overall digital marketing campaigns.- Generate regular reports showcasing SEO performance, keyword rankings, and website traffic.

Qualifications:

- Proven experience as a Digital Marketing Specialist with a strong SEO focus.- In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.- Proficiency in SEO tools (Google Analytics, Search Console, SEMrush, Moz, etc.).- Experience in keyword research, on-page/off-page optimization, technical SEO, and SEO audits.- Familiarity with HTML, CSS, and website development principles.- Strong analytical skills and ability to present data-driven insights effectively.- Results-oriented mindset with a focus on delivering measurable outcomes.- Creative thinking and problem-solving abilities for innovative SEO strategies.- Self-motivated with a proactive approach to staying updated on industry trends.

Join our team at Innovative Glance, contribute to clients' online success, and be part of a collaborative environment where your skills will be valued. Apply now