SEO Outreach Specialist

2 weeks ago


Bengaluru, Karnataka, India G2 Full time

About The Role

G2 is looking for a SEO Outreach Specialist to join our Data & Analytics team. Your role will be responsible for overseeing the performance of many G2 pages and leading the exploration of new link-building techniques to support the pages you manage. This role is located in Bengaluru.

In This Role, You Will: 

Lead the strategic development for SEO campaigns, starting from kick-off and extending thru post-launch and on-going support. Conduct research on external domains to identify link-worthy websites for G2. Create innovative outreach messaging through the use of AI. Analyze and report on the effectiveness of link-building campaigns. Establish, manage, and maintain relationships with website owners and bloggers. Find new link opportunities using the latest search techniques and conducting competitor backlink analysis. Provide recommendations to our content and SEO teams on how we can improve our chances of gaining high-quality links. Consistently monitor our website's backlink profile and performance, and report back to higher management. Oversee the performance of multiple core G2 pages and report on their performance.

Minimum Qualifications:

We realize applying for jobs can feel daunting at times. Even if you don't check all the boxes in the job description, we encourage you to apply anyway. 

1-3 years of Off-page SEO experience Software skills: Ahrefs, Hunter.io, Pitchbox, Gmail, and Microsoft Office. Network of relationships within the SaaS space Experience with cold outreach campaigns Experience with Off-page SEO in the SaaS industry Strong verbal and written communication skills Strong organizational skills Self motivated and works with a sense of urgency

Our Commitment to Inclusivity and Diversity

At G2, we are committed to creating an inclusive and diverse environment where people of every background can thrive and feel welcome. We consider applicants without regard to race, color, creed, religion, national origin, genetic information, gender identity or expression, sexual orientation, pregnancy, age, or marital, veteran, or physical or mental disability status.

We support our employees' well-being by providing extensive benefits, including flexible work, aligned time off, and various leave options such as maternity, paternity, and sabbatical leaves.

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