Bharuwa Solutions

2 months ago

Noida, India iimjobs Full time

Manager/Senior Manager - Marketing


Overview:
As a Senior Marketing Manager at Bharuwa Solutions, you will lead the development and execution of marketing strategies to drive awareness, demand, and adoption of our ERP, Hospital Management System (HMS), Point of Sale (POS), Customer Relationship Management (CRM), and Human Resource Management System (HRMS) products, Co-Branded Credit cards. You will be responsible for crafting compelling messaging, coordinating multi-channel campaigns, and analyzing market trends to maximize the effectiveness of our marketing efforts. Your creativity, strategic thinking, and leadership skills will be crucial for success in this role.

Key Responsibilities:

Marketing Strategy Development:

- Develop comprehensive marketing plans aligned with company objectives to promote our software solutions across target markets.

- Identify key customer segments and develop tailored messaging and positioning strategies for each product offering.

- Collaborate with cross-functional teams to integrate marketing initiatives with sales, product development, and customer support efforts.

Campaign Management:

- Lead the planning, execution, and optimization of multi-channel marketing campaigns to generate leads and drive customer acquisition.

- Utilize a mix of digital marketing tactics such as email marketing, social media, content marketing, SEO/SEM, and online advertising to reach target audiences.

- Coordinate with creative teams, agencies, and vendors to develop high-quality marketing collateral, including website content, blog posts, whitepapers, case studies, and videos.

Brand Management:

- Manage and maintain the company's brand identity, ensuring consistency across all marketing channels and materials.

- Monitor brand sentiment and perception, and develop strategies to enhance brand awareness and reputation.

- Establish guidelines and standards for brand usage and ensure compliance across internal and external communications.

Market Research and Analysis:

- Conduct market research and competitive analysis to identify trends, opportunities, and challenges in the software industry.

- Utilize data and analytics tools to track and measure the effectiveness of marketing campaigns, and identify areas for improvement.

- Stay informed about industry developments, customer needs, and emerging technologies to inform marketing strategies and product positioning.

Lead Generation and Nurturing:

- Develop and implement lead generation strategies to capture and qualify prospects through various channels, including inbound marketing, events, webinars, and partnerships.

- Collaborate with the sales team to ensure alignment between marketing and sales efforts, and optimize lead handoff processes.

- Implement lead nurturing programs to engage prospects throughout the buyer's journey and drive conversions.

Qualifications:

- Bachelor's / Master's degree in marketing, Business Administration, or a related field; MBA is a plus.

- Proven experience in marketing roles within the software industry, with a focus on B2B marketing.

- Strong strategic thinking and analytical skills, with the ability to translate market insights into actionable marketing strategies.

- Excellent communication and interpersonal skills, with the ability to influence and collaborate across departments and levels of the organization.

- Proficiency in marketing automation platforms, CRM systems, and analytics tools.

- Creative thinking and problem-solving abilities, with a track record of driving innovative marketing initiatives.

- Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.

  • UI/UX Designer

    3 weeks ago

    noida, India BHARUWA SOLUTIONS PRIVATE LIMITED Full time

    Company Details :Bharuwa Solutions Pvt. Ltd. is a reputed technology partner, offering software products that help streamline and solve your business problems. We have expertise in different sectors of industries such as Distribution, Supply Chain Management, Manufacturing, Sales Force Automation, Agrotech, and Fintech. Our products are user-friendly with...

  • UI/UX Designer

    1 week ago

    Noida, Ghaziabad, India BHARUWA SOLUTIONS PRIVATE LIMITED Full time

    Company Details :Bharuwa Solutions Pvt. Ltd. is a reputed technology partner, offering software products that help streamline and solve your business problems. We have expertise in different sectors of industries such as Distribution, Supply Chain Management, Manufacturing, Sales Force Automation, Agrotech, and Fintech. Our products are user-friendly with...

  • UI/UX Designer

    3 weeks ago

    Noida, India BHARUWA SOLUTIONS PRIVATE LIMITED Full time

    Company Details :Bharuwa Solutions Pvt. Ltd. is a reputed technology partner, offering software products that help streamline and solve your business problems. We have expertise in different sectors of industries such as Distribution, Supply Chain Management, Manufacturing, Sales Force Automation, Agrotech, and Fintech. Our products are user-friendly with...

  • UI/UX Designer

    3 days ago

    Noida, India BHARUWA SOLUTIONS PRIVATE LIMITED Full time

    Company Details :Bharuwa Solutions Pvt. Ltd. is a reputed technology partner, offering software products that help streamline and solve your business problems. We have expertise in different sectors of industries such as Distribution, Supply Chain Management, Manufacturing, Sales Force Automation, Agrotech, and Fintech. Our products are user-friendly with...

  • UI/UX Designer

    5 days ago

    Noida, Ghaziabad, India BHARUWA SOLUTIONS PRIVATE LIMITED Full time

    Company Details :Bharuwa Solutions Pvt. Ltd. is a reputed technology partner, offering software products that help streamline and solve your business problems. We have expertise in different sectors of industries such as Distribution, Supply Chain Management, Manufacturing, Sales Force Automation, Agrotech, and Fintech. Our products are user-friendly with...

  • UI/UX Designer

    4 days ago

    Noida, India BHARUWA SOLUTIONS PRIVATE LIMITED Full time

    Company Details :Bharuwa Solutions Pvt. Ltd. is a reputed technology partner, offering software products that help streamline and solve your business problems. We have expertise in different sectors of industries such as Distribution, Supply Chain Management, Manufacturing, Sales Force Automation, Agrotech, and Fintech. Our products are user-friendly with...

  • Bharuwa Solutions

    2 months ago

    Noida, India Bharuwa Solutions Private Limited Full time

    Position Overview:We are seeking an experienced Sales Manager/Team Lead with 5-9 years of expertise in the credit card industry to lead our sales team and drive business development efforts. The ideal candidate will leverage their in-depth knowledge of credit card services to establish strategic partnerships and drive revenue growth in collaboration with our...

  • Bharuwa Solutions

    3 days ago

    Noida, India Bharuwa Solutions Private Limited Full time

    Position Overview:We are seeking an experienced Sales Manager/Team Lead with 5-9 years of expertise in the credit card industry to lead our sales team and drive business development efforts. The ideal candidate will leverage their in-depth knowledge of credit card services to establish strategic partnerships and drive revenue growth in collaboration with our...

  • UX Designer

    2 months ago

    Noida, India BHARUWA SOLUTIONS PRIVATE LIMITED Full time

    Responsibilities :1. Collect and evaluate user requirements with the help of product managers and engineers.2. Use storyboards, process flows, and sitemaps to illustrate design concepts.3. Menus, tabs, and widgets are examples of graphic user interface elements.4. Make page navigation buttons and search fields.5. Create UI mockups and prototypes that clearly...

  • Product Consultant

    1 month ago

    Noida, India Bharuwa Solutions Private Limited Full time

    UG : B.Tech/B.E. Computer Science PG : MCA/MBA - Computers, M.Tech - Any Specialization Job Description : Manufacturing Industry background using ERP application 5 years of experience with 80% Functional and 20% technical in supply chain (Order Management, Inventory and purchasing, & WMS) , Experience in manufacturing ERP software process knowledge ,...

  • .Net Developer

    1 month ago

    Noida, India BHARUWA SOLUTIONS PRIVATE LIMITED Full time

    Responsibilities :- Write clean, scalable code using .NET programming languages- Utilize established development tools, guidelines and conventions including but not limited to ASP.NET, SQL Server, HTML, CSS, JavaScript.- Prepare and maintain code for various .Net applications and resolve any defects in systems.- Develop technical interfaces, specifications,...

  • Project Manager

    1 month ago

    Noida, India Bharuwa Solutions Private Limited Full time

    JOB DESCRIPTION : We are seeking a highly skilled and experienced Project Manager to join our organization. As a Project Manager, you will be responsible for overseeing and coordinating projects from initiation to completion, ensuring successful delivery within scope, budget, and timeline. You will work closely with cross-functional teams, stakeholders, and...

  • Project Manager

    2 months ago

    Noida, India Bharuwa Solutions Private Limited Full time

    Position Name: Dot Net Project ManagerJob Location: 12-15 yrsRole & Responsibilities:- Preferred Relevant certification PMI or relevant- Technical know-how in the JIRA, Confluence tools- Knowledge of E2E SDLC cycles (both Agile and Waterfall)- Functionally sound in banking domain- Strong hands on expertise in MS Office tools like Excel, Presentation and...

  • Product Consultant

    1 month ago

    Noida, Ghaziabad, India BHARUWA SOLUTIONS PRIVATE LIMITED Full time

    UG : B.Tech/B.E. Computer Science PG : MCA/MBA - Computers, M.Tech - Any SpecializationJob Description : Manufacturing Industry background using ERP application 5 years of experience with 80% Functional and 20% technical in supply chain (Order Management, Inventory and purchasing, & WMS) , Experience in manufacturing ERP software process knowledge , would be...

  • ASP/.Net Developer

    1 month ago

    Noida, India Bharuwa Solutions Private Limited Full time

    Role : ASP.NET DeveloperJob Description : - Familiarity with the framework, SQL Server, and design/architectural patterns (e.g. Model-View-Controller (MVC)- 4 years of development experience using C# .NET- Goo .NET languages (e.g. C#, .NET) and HTML5/CSS3- Familiarity with architecture styles/APIs (REST)- Strong attention to details of the task given-...

  • Product Consultant

    1 month ago

    Noida, India Bharuwa Solutions Private Limited Full time

    UG : B.Tech/B.E. Computer Science PG : MCA/MBA - Computers, M.Tech - Any SpecializationJob Description : Manufacturing Industry background using ERP application 5 years of experience with 80% Functional and 20% technical in supply chain (Order Management, Inventory and purchasing, & WMS) , Experience in manufacturing ERP software process knowledge , would be...

  • .Net Developer

    3 days ago

    Noida, India BHARUWA SOLUTIONS PRIVATE LIMITED Full time

    Responsibilities :- Write clean, scalable code using .NET programming languages- Utilize established development tools, guidelines and conventions including but not limited to ASP.NET, SQL Server, HTML, CSS, JavaScript.- Prepare and maintain code for various .Net applications and resolve any defects in systems.- Develop technical interfaces, specifications,...

  • Project Manager

    5 days ago

    Noida, India Bharuwa Solutions Private Limited Full time

    JOB DESCRIPTION : We are seeking a highly skilled and experienced Project Manager to join our organization. As a Project Manager, you will be responsible for overseeing and coordinating projects from initiation to completion, ensuring successful delivery within scope, budget, and timeline. You will work closely with cross-functional teams, stakeholders, and...

  • Product Consultant

    3 days ago

    Noida, India Bharuwa Solutions Private Limited Full time

    UG : B.Tech/B.E. Computer Science PG : MCA/MBA - Computers, M.Tech - Any SpecializationJob Description : Manufacturing Industry background using ERP application 5 years of experience with 80% Functional and 20% technical in supply chain (Order Management, Inventory and purchasing, & WMS) , Experience in manufacturing ERP software process knowledge , would be...

  • ASP/.Net Developer

    3 days ago

    Noida, India Bharuwa Solutions Private Limited Full time

    Role : ASP.NET DeveloperJob Description : - Familiarity with the framework, SQL Server, and design/architectural patterns (e.g. Model-View-Controller (MVC)- 4 years of development experience using C# .NET- Goo .NET languages (e.g. C#, .NET) and HTML5/CSS3- Familiarity with architecture styles/APIs (REST)- Strong attention to details of the task given-...