Specialist - Google Adwords - eCommerce (3-9 yrs)

1 month ago

GurgaonGurugram, India iimjobs Full time

Google Adwords Specialist


The Google AdWords Specialist will maintain the Google Ad accounts of our company and analyse the results to identify patterns and trends that can help us improve the efficiency and stability of our products and services. You will also be expected to improve our Google Ads accounts and maximise the return on our investment.

Responsibilities:

- Manage all aspects of Google Ad campaigns

- Create and optimise Ad Campaigns and paid search landing pages

- Analyse and optimise Ad Campaigns to increase return on investment (ROI)

- Use Google Ads to drive a variety of online marketing campaigns

- Analyse and optimise pay-per-click (PPC) campaigns to increase ROI

- Manage and optimise display campaigns across multiple devices

- Develop PPC strategies to increase online visibility

- Collaborate with a team of marketers, Google Ads specialists, and engineers

Requirements:

- 2+ years of experience in Google Ad Words

- Preferred experience in E commerce Industry.

- A good understanding of the principles and working of paid ads

- Ideally experienced in D2C environments

- A creative mindset, contributing new ideas and able to interpret situations to overcome challenges

- A dynamic candidate who does not hesitate to take up new challenges

Experience & Skills

- A degree in digital marketing or a related business field

- In-depth knowledge of Google Ads, Microsoft Advertising (formerly Bing Ads), and Google Analytics

- An understanding of search engine optimisation (SEO) and search engine marketing (SEM)

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