Crofarm Agriproducts

Art Director

Job Description: Art Director

Experience: 7-10 Years

As a Design Lead at Otipy, you will play a key role in shaping our brand through visually compelling and high-quality Design content. We are looking for a creative individual with agency experience and a strong background in branding. The ideal candidate should be capable of managing a team, collaborating with cross-functional teams, and delivering outstanding design projects that resonate with our target audience.

Responsibilities:

Creative Direction:

- Provide creative direction and leadership to the design team, ensuring all design projects align with Otipy's brand strategy and business objectives.

- Conceptualize and develop innovative design solutions that communicate the brand's message effectively.

- Build the motion graphics repository for any kind of design experience for Otipy using its products, merchandise, services, etc.

- Focus on 'brand language' for all channels - coin designing guidelines for brand, icons, mnemonics, brand color schemes and brand's unique style.

- Most importantly, understand the difference between Bold' vs. Loud communication.

Team Management:

- Lead and manage a team of talented designers, fostering a collaborative and creative work environment.

- Delegate tasks, set priorities, and ensure timely delivery of high-quality design projects.

- Conduct regular performance reviews and provide constructive feedback to team members.

Agency Experience:

- Utilize your extensive agency experience to bring a fresh perspective to design projects.

- Collaborate with external agencies, freelancers, and other creative partners to enhance Otipy's design capabilities.

Branding Designer:

- Develop and maintain Otipy's brand assets, ranging from unique packaging designs to offline branding, asset creation, logo creation, etc.

- An expert of handmade illustrations and doodles to take the brand mascot fable forward.

Design Execution:

- Take ownership of the end-to-end design process, from conceptualization to final delivery.

- Produce high-quality visual assets for various mediums, including digital, print, and packaging.

Innovation and Trends:

- Stay updated on design trends, industry advancements, and emerging technologies.

- Infuse innovative ideas into design projects to keep Otipy at the forefront of design excellence.

Requirements:

Experience:

- Proven experience as a Design lead, with a strong portfolio demonstrating successful projects.

- Previous experience working in a creative agency is essential.

Skills:

- Proficient with software like Photoshop, Premier pro (basic), After effects & Illustrator.

- Strong understanding of branding principles and how they translate into design content.

- Excellent leadership and team management skills.

Communication:

- Effective communication skills to collaborate with cross-functional teams and external partners.

- Ability to articulate and present creative ideas and concepts.

Problem Solving:

- Proactive in identifying and addressing potential challenges during the production process.

- Ability to find creative solutions to ensure project success.

Qualifications:

- Formal degree in design, Fine Arts, or related field only.

- Proven experience in a brand design leadership role.

- Strong portfolio in ecommerce brands and agencies.

- To apply for this position, please submit your resume, and portfolio detailing your relevant experience and why you are the ideal candidate for the Senior Design Lead role at Otipy.