Cluster Director of Marketing Communications

3 weeks ago

Gurgaon, India Hilton - India Regional Office Full time
Description

The Cluster Director of Marketing Communications develops, oversees and facilitates the implementation of all marketing communication strategies and activities of the cluster. Coordinates with all functional areas/revenue streams to ensure commercial targets are achieved by providing tactical marketing and strategic support. The Cluster Director of Marketing manages the public relations, communications (printed, digital & experiential) & advertising plan of the cluster. He/She also serves as the brand guardian of the hotel and ensures that it develops and maintains a positive brand image in the market aligned to the hotel positioning.

What will I be doing?

As a Cluster Director of Marketing Communications, you will be responsible for performing the following tasks to the highest standards:

  • Ensures that brand identity, messaging and marketing and communications strategy are infused in all organizational efforts.
  • Ensures that all marketing efforts, from print to digital, align to approved value propositions and brand & marketing messaging, as well as approved creative direction.
  • Develops hotel positioning with commercial leaders and guides cohesive marketing strategy with short and long-term objectives.
  • Manages the production and dissemination of all marketing and communications materials across all departments in line with the established branding guidelines
  • Maintains accurate and relevant information of hotel website through PIM.  Ensures that all hotels in the cluster maintain up-to-date photography on the hotel website that meets the Hilton standards.
  • Initiates and maintains photography needs of the cluster that are used for various marketing platforms
  • Drives effective content management across all available channels (this includes 3rd party channels such as OTA sites, social media, mobile marketing and partnership programs) ensuring that standards are met and information are accurate, creative and current.
  • Develops and maintains active contacts with the press and key media people, and evaluates all media solicitations and exposures.
  • Formulates all hotel’s social media strategy.  Maintains the social media handles of the hotels in order to utilize these as communication platforms for hotel brand identity, promotions and announcements.
  • Maintains positive relations to organization stakeholders such as owners, team members, government, community, accounts, media partners and other organizations.
  • Within the limits of established organization policies and procedures, promotes quality and positive communications in order to promote and enhance the positive image of all hotels in the cluster.
  • Guides the strategy on press outreach, including messaging in press releases, creation of press kits and materials, interview preparation, and responses to all media requests.
  • Establishes and implements hotel’s PR Crisis Management Plan.
  • Develops collaterals and hotel-branded merchandise requirements of all hotels in the cluster and ensures that these meet Hilton’s standards
  • Utilizes MarKIT for templates as a resource for collateral development
  • Oversees the department’s talent stewardship and succession planning
  • Monitors all current attitudes and public statements concerning the organization in foreign and local media.
  • Ensures adequate targeted publicity and coverage of the organization’s positioning, promotional programs, corporate image building and other activities.
  • Assesses advertising needs and opportunities for all hotels in the cluster and obtains initial approval of local media campaign proposals from the Commercial Director and General Manager.
  • Ensures that all advertising and collateral (local Food and Beverage, recruitment, etc.) are of consistent high standards, and that they comply with Hilton’s brand standards.
  • Recommends and develops proposals and directs and implements below the line sales promotions, with external partners such as credit card companies, banks, department stores, airlines, etc. to support the advertising and sales campaigns.
  • Assists in the preparation and update of the Departmental Operations Manuals.
  • Attends regular departmental marketing communications meetings and ensure departmental briefings and meetings are effective and conducted as necessary.
  • Creates and executes a strategic and comprehensive advertising and Public Relations plan, including media planning as well as creative/visuals.
  • Collaborate with other managers/divisions to create and execute effective advertising and Public Relations plans.
  • Plan and execute press releases, press conferences, press briefings, press tours, and overall press relations
  • Perform recruitment and selection activities for the hotel marketing team ensuring diversity and equal representation of female team members, encouraging hiring from within (Internal Talent) philosophy of Hilton and in line with the goals assigned from time to time.

    What will it be like to work for Hilton?

    Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands.  Our vision “to fill the earth with the light and warmth of hospitality” unites us as a team to create remarkable hospitality experiences around the world every day.  And, our amazing Team Members are at the heart of it all

    Source: Hospitality Online

  • Cluster Director of Marketing Communications

    7 days ago

    Gurgaon, Haryana, India Hilton - India Regional Office Full time

    The Cluster Director of Marketing Communications develops, oversees and facilitates the implementation of all marketing communication strategies and activities of the cluster. Coordinates with all functional areas/revenue streams to ensure commercial targets are achieved by providing tactical marketing and strategic support. The Cluster Director of Marketing...

  • Cluster Director of Marketing Communications

    3 weeks ago

    Gurgaon, Haryana, India Hilton - India Regional Office Full time

    The Cluster Director of Marketing Communications develops, oversees and facilitates the implementation of all marketing communication strategies and activities of the cluster. Coordinates with all functional areas/revenue streams to ensure commercial targets are achieved by providing tactical marketing and strategic support. The Cluster Director of Marketing...

  • Cluster Director of Marketing Communications

    3 weeks ago

    Gurgaon, Haryana, India Hilton Full time

    The Cluster Director of Marketing Communications develops, oversees and facilitates the implementation of all marketing communication strategies and activities of the cluster. Coordinates with all functional areas/revenue streams to ensure commercial targets are achieved by providing tactical marketing and strategic support. The Cluster Director of Marketing...

  • Cluster Director of Marketing Communications

    3 weeks ago

    Gurgaon, Haryana, India Hilton Full time

    The Cluster Director of Marketing Communications develops, oversees and facilitates the implementation of all marketing communication strategies and activities of the cluster. Coordinates with all functional areas/revenue streams to ensure commercial targets are achieved by providing tactical marketing and strategic support. The Cluster Director of Marketing...

  • Cluster Director of Marketing Communications

    3 weeks ago

    Gurgaon, Haryana, India Hilton - India Regional Office Full time

    The Cluster Director of Marketing Communications develops, oversees and facilitates the implementation of all marketing communication strategies and activities of the cluster. Coordinates with all functional areas/revenue streams to ensure commercial targets are achieved by providing tactical marketing and strategic support. The Cluster Director of Marketing...

  • Cluster Director of Marketing Communications

    3 weeks ago

    Gurgaon, India Hilton - India Regional Office Full time

    DescriptionThe Cluster Director of Marketing Communications develops, oversees and facilitates the implementation of all marketing communication strategies and activities of the cluster. Coordinates with all functional areas/revenue streams to ensure commercial targets are achieved by providing tactical marketing and strategic support. The Cluster Director...

  • Cluster Director of Security

    3 weeks ago

    Gurgaon, Haryana, India Hilton Full time

    A Cluster Director of Security manages the security team, policies, systems and procedures that keep Guests, Team Members, and others safe while on and around the hotel property.What will I be doing?As a Cluster Director of Security, you are responsible for the safety and security of all Guests, Team Members and contractors, and visitors while at the hotel....

  • Cluster Director of Sales

    3 weeks ago

    Gurgaon, Haryana, India Hilton - India Regional Office Full time

    A Cluster Director of Sales manages the hotel sales and marketing plans by recommending growth efforts, monitoring progress, and ensuring that the hotel is competitively positioned within the local marketplace.What will I be doing?As Cluster Director of Sales, you are responsible for working closely with the Senior Management Team to drive business needs and...

  • Cluster Director of Sales

    3 weeks ago

    Gurgaon, India Hilton - India Regional Office Full time

    DescriptionA Cluster Director of Sales manages the hotel sales and marketing plans by recommending growth efforts, monitoring progress, and ensuring that the hotel is competitively positioned within the local marketplace.What will I be doing?As Cluster Director of Sales, you are responsible for working closely with the Senior Management Team to drive...

  • Cluster Director of Finance

    3 weeks ago

    Gurgaon, India Hilton - India Regional Office Full time

    DescriptionThe role aims to be recognized as trusted advisors to the business. This role attracts and retains best-in-class finance professionals, develops their finance team and enables them to Thrive. The role communicates with impact to all stakeholders, ensures a robust control and compliance environment and enables the EMEA finance management company...

  • Cluster Director of Finance

    3 weeks ago

    Gurgaon, Haryana, India Hilton - India Regional Office Full time

    The role aims to be recognized as trusted advisors to the business. This role attracts and retains best-in-class finance professionals, develops their finance team and enables them to Thrive. The role communicates with impact to all stakeholders, ensures a robust control and compliance environment and enables the EMEA finance management company value...

  • Director Communications

    1 month ago

    Gurgaon, India Zupee Full time

    DIRECTOR - PUBLIC POLICY - COMMUNICATIONS Zupee is India’s fastest growing Technology backed Behavioral Science company. We are innovating Skill-Based Gamingwith a mission to becomethe most trustedand responsible entertainment company in the world. We have been constantly focusing on innovation of indigenous games to entertain the mass. Our strategy is...

  • Director Communications

    1 month ago

    gurgaon, India Zupee Full time

    DIRECTOR - PUBLIC POLICY - COMMUNICATIONSZupee is India’s fastest growing Technology backed Behavioral Science company. We are innovating Skill-Based Gamingwith a mission to becomethe most trustedand responsible entertainment company in the world. We have been constantly focusing on innovation of indigenous games to entertain the mass.Our strategy is to...

  • Director Communications

    7 days ago

    Gurgaon, Haryana, India Zupee Full time

    DIRECTOR - PUBLIC POLICY - COMMUNICATIONSZupee is India's fastest growing Technology backed Behavioral Science company. We are innovating Skill-Based Gamingwith a mission to becomethe most trustedand responsible entertainment company in the world. We have been constantly focusing on innovation of indigenous games to entertain the mass.Our strategy is to...

  • Marketing Communications

    2 months ago

    Gurgaon, India Theme Ventures Full time

    Theme Ventures is a Brand Management Company with a national base of corporate clients. We are headquartered in Delhi with regional outfits in Mumbai & Kolkata. Attached herewith please find the JD for the mentioned position. Also, you can check our websites for more details mentioned below: We are looking for a driven Marketing communicator whose job...

  • Sr. Manager Brand Communications

    7 days ago

    Gurgaon, Haryana, India adidas Full time

    Sr. Manager Brand Communications – EM HubArea: Emerging MarketsDepartment: MarketingDirect Reporting Line: Director Brand Communications Dotted Reporting Line: N/ASubsidiary/territory: EM HubLocation: India GSMS Grade: M3 Number of Personnel Managed Direct 2Number of personnel Managed Indirect Purpose & Overall Relevance for the Organization: Lead and...

  • Sr. Manager Brand Communications

    3 weeks ago

    Gurgaon, Haryana, India adidas Full time

    Sr. Manager Brand Communications – EM HubArea: Emerging MarketsDepartment: MarketingDirect Reporting Line: Director Brand Communications Dotted Reporting Line: N/ASubsidiary/territory: EM HubLocation: India GSMS Grade: M3 Number of Personnel Managed Direct 2Number of personnel Managed Indirect Purpose & Overall Relevance for the Organization: Lead and...

  • Sr. Manager Brand Communications

    7 days ago

    Gurgaon, Haryana, India Adidas Full time

    Sr. Manager Brand Communications – EM Hub Area : Emerging Markets Department : Marketing Direct Reporting Line : Director Brand Communications Dotted Reporting Line: N/A Subsidiary/territory : EM Hub Location: India GSMS Grade: M3 Number of Personnel Managed Direct 2 Number of personnel Managed Indirect Purpose &...

  • Manager- Marketing Communications(Hospitality)

    7 days ago

    Gurgaon, Haryana, India Megma Services Full time

    Leading Hospitality Group requires Mgr- Marketing Communications- Gurgaoan( sector- 80) One of our client a leading hospitality compony which has a golf resort with luxury residences in Gurugram. is truly commendable. It is a destination for corporate retreats, conferences, golf tournaments, day activities, ad shoots, getaways, private parties, romantic...

  • Senior Director

    7 days ago

    Gurgaon, Haryana, India Mindshare Full time

    MindshareIndia Overview of jobMindshare is an agency of GroupM, the world's largest media investment company and a part of WPP. We are responsible for a third of the ads seen globally. Currently seeking a Sr Director– The Exchange to join the team.Reporting of the roleThis role reports to: Exchange Head (North & East)3 best things about the job:Strategic...