Junior PR and Event Coordinator

6 days ago

Delhi, India The Cinnamon Kitchen Full time

Job Title: Junior PR and Event CoordinatorLocation: Noida (Hybrid)Experience: 2+ years in Public RelationsReporting to: Marketing LeadBrand(s): The Cinnamon Kitchen + Priyasha Saluja (Founder & Public Profile)Location: In office- sector 80, NoidaTo apply email us on career@cinnamon.kitchen. Only applications via email will be accepted. About the RoleWe are looking for a proactive and articulate Junior PR and Event Coordinator to join our marketing team. You will be responsible for leading all public relations efforts across The Cinnamon Kitchen and the personal brand of our founder, Priyasha Saluja. From securing media placements and listicles to building community partnerships and managing press communications, your role will be central to shaping our public image and increasing our visibility across both brand and founder-led storytelling.Key ResponsibilitiesDrive and manage PR initiatives for The Cinnamon Kitchen and Priyasha Saluja, ensuring consistent messaging and positioningIdentify and close listicle features, media placements, and editorial opportunities in top digital and print publicationsBuild and maintain relationships with journalists, bloggers, influencers, and strategic community partnersLead outreach and negotiation for brand collaborations, including commercial terms, timelines, and deliverablesDraft, edit, and distribute press releases, brand briefs, founder features, and media kitsTrack PR coverage, measure impact, and prepare monthly performance reportsCoordinate with internal teams (marketing, design, content) to ensure aligned communication and smooth executionIdentify opportunities for founder-focused visibility (interviews, podcast features, panel participation, etc.)RequirementsMinimum 2 years of hands-on experience in public relations, preferably in the D2C, lifestyle, food, or wellness spaceExcellent verbal and written communication skillsStrong network of media and influencer contacts is a plusAbility to work independently and take ownership of PR pipelinesGood negotiation and project management skillsPassion for storytelling, community-building, and creating brand visibility through earned mediaWhat You’ll LoveWorking with a fast-growing, health-first D2C brand with a strong creative ethosExposure to both brand and founder-led PR—building not just a product, but a voiceA collaborative, high-trust culture with room to experiment, pitch, and lead ideasLots of desserts

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