Social Media Manager

3 days ago


Kochi, India Social PR Full time

Company Description

Cloud Social is the digital wing of Social PR and we are based in Kochi.


Role Description

This is a full-time on-site role for a Social Media Manager located in Kochi. The Social Media Manager will be responsible for managing social media marketing campaigns, creating content strategies, optimizing social media presence, and writing engaging content.


Proven experience as a Social Media Manager in a digital agency is a mandate.


Qualifications

  • Social Media Marketing, Communication, and Writing skills
  • Experience in developing content strategies for social media
  • Excellent written and verbal communication skills
  • Ability to create engaging social media content
  • Experience in managing social media campaigns
  • Knowledge of social media analytics and monitoring tools
  • Bachelor's degree in Marketing, Communications, or related field is a bonus.
  • In-depth knowledge of social media platforms, analytics, and best practices.
  • Creative thinking and ability to generate engaging content.
  • Strong analytical skills to measure and report on campaign performance.
  • Familiarity with design tools and a keen eye for visual aesthetics.
  • Excellent communication and collaboration skills.
  • Up to date with industry trends and technologies.


Main tasks & Responsibilities:

Market Research and Trend Analysis:

Conduct research on current benchmark trends and audience preferences in the digital space. Stay informed about industry trends, emerging technologies, and advancements in social media platforms. Stay up to date with current technologies, design tools, and applications relevant to social media management. Identify and leverage new features and trends to enhance social media strategies.


Social Media Strategy:

Design and implement a comprehensive social media strategy that aligns with business goals and objectives. Set specific social media objectives and key performance indicators (KPIs).


Client Relations:

Update clients about the content calendar and plans for the upcoming month. Be the POC for key accounts.


ROI Reporting:

Set specific objectives for social media campaigns and report on Return on Investment (ROI). Analyse campaign performance metrics and provide insights for continuous improvement.


Content Creation and Publishing:

Generate, edit, publish, and share engaging content daily, including original text, photos, videos, and news. Develop a content calendar to ensure consistent and timely delivery of content.


Collaboration:

Collaborate with other teams, particularly marketing, to ensure brand consistency across all channels. Coordinate efforts to align social media campaigns with broader marketing initiatives.


Social Media Account Design:

Oversee the design elements of social media accounts, including timeline covers and layouts. Ensure a visually appealing and cohesive brand representation across platforms.


Brand Awareness and Promotion:

Suggest and implement new features to develop brand awareness, such as promotions and competitions. Monitor and track competitors to identify opportunities and maintain a competitive edge.


Location : NH Bypass, Kochi

Work Timings : 9 am to 6 pm from Monday to Saturday

Salary : INR 45000 per month

Apply or send CV to kavya@socialpr.in



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