Community Marketing Manager
2 months ago
About Us:
The global talent landscape has critical gaps, but at Miles Education, we're not just filling these voids - we're actively building pathways to a brighter future. Driven by our mission to empower businesses and enable talent, we tackle critical workforce shortages and skill gaps across sectors such as accounting, business, healthcare and technology.
Outcomes First: We don't believe in cookie-cutter education. We start by analyzing industry needs, then meticulously craft transformative learning pathways that prime talent for success.
Accounting: Through Miles Talent Hub, we address the accountant shortage in the U.S. by creating unique pathways for talent from both India and the U.S. Our initiatives like the Miles STEM Pathway and Miles CPA Pathway ensure that we equip accountants with the credentials and experience needed to excel in the global marketplace.
Business: We revolutionize traditional education by integrating essential liberal arts as well as tech skills to develop well-rounded, future-ready business leaders.
Healthcare: Leveraging the capabilities of Miles Talent Hub, we tackle the shortage of nurses and healthcare professionals in the U.S. by developing innovative pathways for global talent. This strategic approach helps fill immediate needs and builds a sustainable talent pool.
Technology: Through our joint venture with Futurense Technologies, we ensure that Indian tech talent not only thrives but leads in the new, tech-driven AI era.
A Force to be Reckoned With: With a dynamic team of over 700 professionals across India, US and globally, Miles Education stands as a beacon of opportunity and transformation. Our influence extends through a vast alumni network of over 70,000, partnerships with more than 100 universities, and collaborations with a staggering 600+ MNCs and corporations. We operate multiple training centers across the globe, establishing us as a powerhouse in education and talent development.
Bootstrapped and Ballistic: We’re a self-made success story, focusing steadfastly on fundamentals and outcomes rather than external fundraising. Growing at an astonishing CAGR of 70%+ and distinguished as one of the few profitable edtech companies in India, we are poised for substantial growth. Our target for the current fiscal year is a revenue of over $45 million (INR 375 crores +). Our robust financial health underscores our commitment to sustainable innovation and leadership in the educational sector.
Miles is More Than Education, It's a Revolution: As the flagbearer of talent, we believe in bold solutions and transformative pathways to success. At Miles Education, we’re transforming education into a powerful catalyst for opportunity, fostering an exceptionally skilled workforce poised to conquer global challenges
Join us if our virtues resonate with you:
Hustle & Hard Work: We embrace relentless dedication to our mission, proudly working six days a week. This hustle culture is not just about putting in hours; it's about putting our heart into what we love to do.
Empathy & Emotional Intelligence: We believe that true strength lies in understanding and compassion. By prioritizing emotional intelligence, we cultivate a nurturing and collaborative team culture. Valuing each other's perspectives not only strengthens our connections but also enhances our collective performance.
Resilience to Change: Change is the only constant in our ever-evolving environment. We thrive on our ability to adapt swiftly and efficiently, turning challenges into opportunities.
Ownership Mindset: We think and act like owners, taking accountability for outcomes. We lead by example, strive for excellence, and go the extra mile in service of our mission.
Job Title: Community Marketing Manager
We are seeking a Community Marketing Manager to help build and nurture our online and offline communities. You will play a key role in developing strategies that foster meaningful engagement and cultivate brand advocates. The ideal candidate has a passion for building relationships, strong communication skills, and a deep understanding of how to engage and grow communities in line with business goals.
Key Responsibilities:
- Engage with and grow the company’s community across social media platforms, forums, and other online spaces.
- Develop and implement community engagement strategies to increase brand awareness, customer loyalty, and advocacy.
- Manage and moderate online forums, social media groups, and community platforms to ensure a positive and active environment.
- Plan and execute community events (both virtual and in-person), such as webinars, meetups, and discussions to foster engagement and connections.
- Collaborate with marketing, product, and customer success teams to align community efforts with overall brand messaging and goals.
- Identify and build relationships with community influencers, ambassadors, and key stakeholders.
- Monitor community feedback, responding to queries, concerns, and discussions in a timely and helpful manner.
- Track community engagement metrics and provide insights to optimize content, engagement activities, and community growth strategies.
- Stay informed about industry trends, competitor activities, and emerging platforms that can enhance community engagement.
- Assist in the creation of community-driven content such as user stories, testimonials, and case studies.
- Act as a liaison between the community and internal teams, relaying feedback and fostering a customer-centric approach.
Required Skills and Qualifications:
- Proven experience in community management or marketing, preferably in a digital environment.
- Strong interpersonal and communication skills with a passion for building relationships.
- Familiarity with social media platforms, online forums, and community tools such as WhatsApp Communities, Discord, Slack, or similar platforms.
- Ability to think creatively about engaging content and community initiatives.
- Strong project management and organizational skills, with the ability to manage multiple tasks and meet deadlines.
- Analytical skills to track and measure community growth, engagement, and satisfaction.
- Positive, approachable, and empathetic attitude when engaging with community members.
- Knowledge of basic marketing principles and community-driven marketing strategies.
Preferred Qualifications:
Bachelor’s degree in Marketing, Communications, or a related field.
Experience working with influencer marketing or ambassador programs.
Prior experience in organizing events or virtual meetups.
Experience in a tech startup, SaaS, or IT industry is a plus.
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