Social Media Manager

3 weeks ago


Bhopal, India TechXR Innovations Private Limited Full time

We're seeking an experienced Social Media/Performance Marketing professional with:


  • 3+ years of hands-on experience
  • Proficiency in Ad managers on Meta, Google, LinkedIn, and Twitter
  • Expertise in e-commerce platforms like Shopify, Amazon, and Flipkart, with a proven revenue track record
  • Deep understanding of brand messaging and creative strategy
  • Skills in lead generation campaigns and ROI analysis
  • Familiarity with CRM tools like Zoho for optimizing reach strategies
  • Experience with communication automation tools like WATI
  • Knowledge of SEO techniques for social media content
  • Ability to build and manage communities on WhatsApp Instagram and Facebook Groups
  • Demonstrated ability to generate revenue through performance marketing with a good Return on Ad Spend (ROAS)

 

Responsibilities:


  • Consistently create and distribute compelling content across diverse social media platforms on a daily basis to foster engagement.
  • Drive lead generation and sales on e-commerce platforms through strategic digital marketing initiatives.
  • Proactively engage with followers, promptly addressing inquiries, and adapting to customer feedback and reviews.
  • Collaborate cross-functionally to provide insights and enhancements for targeted lead generation and expanded social media reach.
  • Innovate new promotional features and refine strategies to elevate brand visibility and participation in events.
  • Utilize social analytics to craft impactful campaigns for product launches or sales, while rigorously evaluating ROI and campaign performance.


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