Ecommerce Manager

JD of E-Commerce Manager

We are seeking a highly motivated and results-driven E-Commerce Manager to oversee and optimize our online sales operations. The ideal candidate will be responsible for driving revenue growth, managing high-budget advertising campaigns, and ensuring effective pricing strategies to maximize profitability. This role requires a deep understanding of e-commerce platforms (Amazon, Walmart, eBay, etc.), inventory management, customer experience, and competitor analysis. The E-Commerce Manager will play a pivotal role in achieving key performance metrics

Key Responsibilities:

1. Revenue Generation & Pricing Strategy:

• Develop and execute strategies to drive sales growth and achieve revenue targets for the US, UK, and European markets.
• Implement dynamic pricing strategies to optimize profitability while remaining competitive.
• Monitor market trends and adjust pricing models to maximize margins.

2. E-Commerce Platform Management:

• Manage product listings on platforms like Amazon.com and eBay, ensuring high-quality content, accurate descriptions, and optimized SEO to improve organic ranking.
• Regularly update product listings to reflect inventory availability, pricing changes, and promotional offers.
• Ensure compliance with platform policies and best practices.

3. Advertising & Campaign Management:

• Plan, execute, and optimize high-budget PPC (Pay-Per-Click) campaigns to achieve target.
• Monitor ad performance, analyze data, and make data-driven decisions to improve campaign effectiveness.
• Collaborate with the marketing team to align advertising strategies with broader business goals.

4. Inventory Management:

• Oversee inventory levels to ensure optimal stock availability and minimize stockouts or overstock situations.
• Maintain a strong IPI score to avoid storage fees and ensure inventory health.
• Coordinate with supply chain and logistics teams to ensure timely replenishment and delivery.

5. Customer Experience & Reviews:

• Monitor and analyze customer reviews and feedback to identify areas for improvement.
• Maintain a strong NCX score by addressing customer concerns promptly and ensuring a positive shopping experience.
• Implement strategies to enhance customer satisfaction and improve product ratings.

6. Competitor Analysis:

• Conduct regular competitor analysis to identify market trends, pricing strategies, and product opportunities.
• Use insights to refine our product offerings, pricing, and marketing strategies.

7. ASIN Health & Organic Ranking:

• Ensure ASIN health by monitoring listing quality, resolving issues, and optimizing content for better visibility.
• Implement strategies to improve organic ranking through SEO, keyword optimization, and enhanced product content.

8. Conversion Rate Optimization:

• Analyze and improve conversion rates by optimizing product listings, images, descriptions, and pricing.
• Conduct A/B testing to identify best-performing strategies and implement changes accordingly.

9. Performance Metrics & Reporting:

• Track and report on key performance indicators conversion rates, organic ranking and sales growth.
• Provide regular performance updates to senior management and recommend actionable insights.

Qualifications:

• Education: Any degree.
• Experience:
• Minimum of 5-10 years of experience in e-commerce management, preferably in the US , UK & European markets.
• Hands-on Experience in managing high-budget advertising campaigns and achieving strong ROAS.
• Hands-on Experience with Amazon Seller Central, eBay, and other e-commerce platforms.
• Skills:
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Proficiency in inventory management, pricing strategies, and ASIN health optimization.
• Excellent understanding of PPC advertising, SEO, and e-commerce best practices.
• Strong communication and interpersonal skills.
• Ability to work in a fast-paced, dynamic environment.