Product Marketing Manager

4 weeks ago

Gurgaon, Haryana, India Acefone Full time

Job Responsibilities:

  • Develop positioning, messaging, and value propositions for Acefone's cloud communication platforms.
  • Lead go-to-market (GTM) strategies for new feature releases and product enhancements.
  • Partner with sales teams to create battle cards, pitch decks, and objection-handling resources.
  • Produce engaging customer-centric digital content (webinars, case studies, testimonials) to enhance brand loyalty and establish authority.
  • Conduct competitive analysis to identify key differentiators in the market.
  • Collaborate with the SEO team to optimize product pages for search engine performance.
  • Work alongside the content team to create SEO-driven content that educates and drives conversions.
  • Monitor SEO performance metrics and implement strategies for continuous optimization.

Required Skills:

  • 2+ years in SEO, with expertise in keyword research, on-page optimization, and content strategy.
  • Strong understanding of B2B SaaS marketing, GTM strategies, and buyer personas.
  • Experience in working with sales teams to improve sales enablement.
  • Proficiency in SEO tools (Google Search Console, Ahrefs, SEMrush, etc.).
  • Excellent storytelling and content creation skills.
  • Strong analytical skills to measure SEO and marketing performance.

Qualifications:

  • 4-5 years in Product Marketing (SaaS preferred).

ABOUT ACEFONE

Acefone (formerly Servetel), is a part of RTDS group (founded in 2010). The company focuses on simplifying

communication for businesses. We are a product company that's making interactions simple, powerful, and customer

focused. Our cloud-based omnichannel Customer Experience (CX) platform, AceX hosts powerful products, including:

  • Interactions Hub: A unified communication platform to host cross-channel customer engagement on a single platform.
  • Contact Center Studio: A powerful dialer to enhance calling experience between business and customers while boosting agent productivity.
  • API Connect: A unique communication API suite to assist communication needs for mobile and web applications.
  • Campaigns: Mass outreach product to connect with last audience in an efficient and productive manner.

These products are designed to help businesses deliver exceptional experiences at every touchpoint of the customer

journey.

Headquartered in Gurgaon, we are trusted by 5000+ global businesses and bring seamless communication with industry-leading integrations to ensure an efficient, yet effective CX. Our ISO 27001 certification vouch for our topnotch security and a 99.95% uptime guarantee.

Acefone's user-friendly, insight-driven products offer 300+ features, serving different channels, like Voice, WhatsApp, SMS and more. With custom integrations powered by neat APIs, it smoothly aligns with every business' unique demands.

Mission: To make communication easy and efficient for businesses.

Vision: To be the global leader in business communication technologies.

Values that drive us:

❖ Collaboration - "Together We Achieve More"

❖ Integrity - "Upright, all the time"

❖ Striving for Excellence - "Brilliance is Basic Benchmark"

❖ Customer Centricity - "Partner in success"

❖ We Care - "Nurturing a Better Tomorrow"

CONTACT INFORMATION:

Website: https://www.acefone.com

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