Brand Planner

4 weeks ago

Mumbai, India Asymmetrique Full time

We have an opening for a Brand Planner only for the Mumbai location.


Details are mentioned below:


1. Experience: 5 to 7 years experience in design team.

2. Salary: As per industry standard

3. Location: Mumbai (Onsite)



JOB SUMMARY:


The Brand Planner is responsible for the successful management of digital strategy for client brands and drive growth opportunities. The role requires an agile innovator, a trendsetter, a progressive thinker, and a rationale decision maker. He or she is responsible for client contact, organizing information shared by and with the client, and ensuring that agency procedures are followed. Brand Planner are responsible for achieving the client’s strategic brand and business objectives by working with clients and the internal team to achieve execution of strategies. They serve a nodal point in the integration of cross-functional teams and ensuring seamless deliveries.


KEY RESPONSIBILITIES:



  • Build, plan and implement the overall digital marketing strategy for pitches and existing businesses.
  • Excellent client presence and ability to lead discussions with internal and external leadership
  • Stay up to date with latest technology and best practices and train rest of the team members.
  • Manage KPIs, ROIs, budgets and all digital marketing channels pertaining to businesses.
  • Suggest measures of improvement and motive team to achieve the goals & objectives.
  • Manage and improve online content, considering SEO and Google Analytics.
  • Develop and implement campaigns to better lead quality and beat the competition through effective monitoring of data, web traffic and other key metrics


PROFILE REQUIREMENTS:

Marketing bachelor's or master's degree or relevant work experience

Excellent understanding and knowledge of social media platforms



PREFERRED SKILLS:


  • Overall 5+ of experience as a Brand Planner or similar role.
  • 3-4 years of experience in developing and implementing digital marketing strategies.
  • Good knowledge of all different digital marketing channels, experience with online marketing tools and best practices.
  • Experience with SMM/SEM, Google Analytics and CRM software.
  • Excellent communication, presentation, and negotiations skills.
  • Critical thinker and problem-solver
  • Adaptive, agile, collaborative

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