Social Media Manager
5 days ago
Job Overview
At Green Portfolio, our goal is to reach 5 crore people every month through a strategic, organic branding approach. We’re looking for a Social Media Manager to collaborate with our team in developing and executing content and marketing strategies to help us achieve this target.
Key Responsibilities
- Plan, create and implement our social media strategies across the entire brand.
- Generate impactful and meaningful content on all social media platforms. It encompasses areas such as writing and editing social media posts, growing customer engagement, and supporting social media campaigns
- Content management across multiple social media platforms including Facebook, Instagram, Twitter, LinkedIn etc.
- Execute and oversee social media campaigns to drive brand awareness, customer engagement, and lead generation.
- Set definite objectives and report on social media Return on Investment (ROI)
- Develops social media marketing plans and programs for each product and directs promotional support.
- Identify insights and social media trends of campaigns through data analytics.
- Collaborate with copywriters and multiple stakeholders such as brand teams.
- Monitor, engage and grow our online communities through best-practice community management.
- Monitor company brand consistency, customer engagement, web traffic of social media campaigns
- Monitor and analyze competitor social media communities and social channels
What We’re Looking For:
- Proven experience: At least 2 years in social media management, preferably in the finance domain.
- Strong communication skills: You can articulate ideas clearly and effectively, both in writing and verbally.
- Attention to detail: You notice the small things and ensure content is polished and error-free.
- Creative thinker: A creative mindset and willingness to think outside the box to create engaging content.
- Data-driven mindset: You can analyze performance metrics and translate data into actionable strategies.
Preferred Qualifications:
- Bachelor’s or Master’s degree in Marketing or a related field.
- Hands-on experience in digital marketing, including SEO/SEM and managing paid social media campaigns.
- Familiarity with marketing analytics tools and an ability to draw insights from data to optimize performance.
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