Business Intelligence Manager

6 days ago

India Tyger Brands Full time

Join us as Business Intelligence Manager at Tyger Brands

Tyger Brands incubates and accelerates global lifestyle brands that target digital-first upper-middle-class societies, fueling growth through Southeast Asia following a multi-channel DC2-first strategy. Part of the differentiated operating model of Tyger Brands is to select verticals using an advanced analytics approach to minimize product-market fit risk and to scale them rapidly to become category leaders. 


About the Role:

The Business Intelligence Manager will play a critical role in driving data strategy and insights across our e-commerce operations. This remote role is responsible for collecting, analyzing, and interpreting data to help guide business decisions and optimize our performance across all sales channels, including online marketplaces, direct-to-consumer (DTC) platforms, and offline retail partners. You will also be responsible for working across teams in the organization and encouraging data-driven decisions through actionable insights that you generate. Whilst a technical expert, you will need to be able to communicate your insights to the wider business using different approaches and styles.

Key Responsibilities:

Data Warehouse Design & Management

  • Design, build, and maintain a scalable data warehouse architecture to consolidate data from multiple sources (e-commerce platforms, marketing, logistics and operations) into a unified repository.
  • Develop ETL (Extract, Transform, Load) processes to ensure data is accurately ingested, cleaned, and structured for reporting and analysis.
  • Collaborate with cross-functional teams to identify data integration requirements and ensure data consistency across systems.

Data Analysis & Reporting

  • Develop, maintain, and enhance data dashboards and reports, focusing on KPIs that relate to OKRs such as customer retention rate, conversion rates, average order value, and individual product sales.

Performance Optimization 

  • Conduct in-depth analyses to identify trends, anomalies, and opportunities to improve sales, marketing ROI, and overall profitability across channels.

Cross-functional collaboration 

  • Partner with marketing, sales, product development, and finance teams to align data insights with strategic objectives, supporting initiatives from targeted ad campaigns to new product launches.

Sales Channel Insights

  • Monitor and analyze performance across various channels (e.g., TikTok, Amazon, Shopify, Lazada, Shopee), providing data-backed recommendations for optimization.

Customer Segmentation & Behavior Analysis

  • Use customer data to create segmentation models, enabling personalized marketing efforts, and improving customer retention.

Forecasting & Predictive Modeling

  • Assist in forecasting demand, seasonal trends, and market dynamics to guide inventory planning, budgeting, and strategic growth efforts.

Data Strategy Development

  • Work with leadership to evolve our data strategy, including best practices for data collection, storage, governance, and analysis.


Qualifications:

  • Education: Bachelor’s degree in Business Analytics, Data Science, Economics, or a related field. Master’s degree preferred.
  • Experience: 5+ years of experience in data analytics, business intelligence, or a related role, preferably within e-commerce or retail.
  • Technical Skills: Proficiency in SQL, data visualization tools (e.g., Tableau, Power BI), and Excel. Experience with Python or R is a plus.
  • Analytical Skills: Strong analytical and problem-solving skills with the ability to translate data into actionable insights.
  • Communication Skills: Excellent written and verbal communication skills, should be able to explain technical concepts to non-technical audiences and work cross-functionally.
  • E-commerce Knowledge: Familiarity with e-commerce metrics and platforms (Shopify, Amazon Seller Central, or similar) and an understanding of online retail dynamics.
  • Detail-oriented: High attention to detail, especially in data accuracy, with a proactive approach to identifying and addressing discrepancies.
  • Growth Mindset: Self-motivated with a passion for learning, staying updated on e-commerce trends, and implementing best practices.


What we offer:

  • Being part of an energetic, entrepreneurial team aiming to build one of the biggest consumer brand houses in SEA
  • Fully remote work (Work hours in line with UTC+8)
  • Building meaningful, high-end brands, that can truly make a difference in people's lives 
  • Fast-paced environment with a rapid learning curve
  • Above-market pay and benefits

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