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Content & Personal Brand Strategist
4 weeks ago
Position: Content & Personal Brand StrategistType: Full-TimeSalary/Stipend: ₹20,000/monthSchedule: Monday to Saturday, 12:00 PM – 8:00 PM (UK time)Location: Remote (India)We’re not looking for someone to just "create & manage posts." We’re looking for someone who wants to build personal brands that dominate feeds, spark inbound interest, and earn respect in the B2B space.As our Content & Personal Brand Strategist, you will operate at the intersection of content creation, brand psychology, and digital storytelling. Your words and visuals will shape how our founders are perceived across LinkedIn, Instagram, Twitter/X, and beyond.You’ll be responsible for the personal brand of the 3 founders. This is not a copy-paste social media job. You’ll be thinking, writing, designing, and structuring ideas so they cut through the noise, get remembered, and position the founders as top voices in their spaces.If you’re serious about building a career in personal branding, content strategy, or ghostwriting, this role will be the steepest and fastest learning curve you’ll find.What You’ll Actually DoGhostwrite and create thought leadership content for 3 founders across B2B, marketing, branding, and business strategyDesign carousels and branded graphics that stop the scroll and deliver sharp insight using Canva PremiumOwn the content engine — from idea sourcing to writing, editing, scheduling, and tracking performanceWork directly with the founders to translate raw thoughts, call transcripts, and voice notes into finished, strategic postsMaintain a high-trust content calendar with zero delay, zero hand-holdingResearch narrative angles, hook structures, and storytelling formats that position the brand as a category leaderUse AI tools to increase speed, not lower thinkingStay obsessed with tone, clarity, rhythm, and punch — because we don’t publish fillerContinuously sharpen the voice of each founder by tracking what works, iterating fast, and tightening the messageYou’re a Fit If You…Have experience in content creation, branding and social media marketing.Write like a strategist, not a copy machineKnow how to take a founder’s voice and make it stronger, not genericHave an eye for design and know what makes a carousel workThink in structures, outlines, and frameworks — not inspirationAre organised, accountable, and allergic to half-baked deliveryHave a sense of taste, and can back it up with executionCare about reputation and long-term positioning, not vanity metricsMust-Have SkillsCanva Premium – confident, clean, modern design styleStrong written English – clear, concise, and naturalAwareness of LinkedIn, Instagram & Twitter/X personal branding trendsUnderstanding of what makes thought leadership different from generic contentNotion, Google Docs/Sheets, Trello, Pipedrive (training provided if needed)Strong sense of narrative, hooks, and scroll psychologyBonus (Not Required, but Strong Signal)Experience ghostwriting for foundersFamiliar with B2B content culture in the UK/EuropeExposure to content systems, content repurposing, and creator workflowsTo ApplyEmail careers@callofmarketing.com with:Subject: Application – Content & Personal Brand StrategistA short paragraph (under 100 words) on why this role fits you.Your favourite personal brand on LinkedIn and why?2–3 content design samples (posts, carousels and other designs).
