Digital Marketing Strategist

3 weeks ago


Gurugram, India Thoughts2Binary Full time

Job Details

Position: Digital Marketing Strategist – Intern

Experience: 0 to 1 year

Qualification: MBA-Marketing or a related field (pursuing or completed).

Compensation- This is an unpaid internship offering valuable learning experiences and growth opportunities.


Responsibilities

  • Develop data-driven strategies to optimize performance metrics like CPL, CAC, and ROAS.
  • Conduct in-depth research to create effective media plans.
  • Assist in planning and implementing comprehensive digital marketing strategies across various platforms to achieve business objectives.
  • Analyse campaign performance data and provide actionable insights and recommendations to improve marketing efforts.
  • Conduct research on industry trends, competitor strategies, and audience behavior to identify opportunities for growth and innovation.
  • Work closely with international teams to develop and implement marketing strategies.
  • Assist in executing above-the-line (ATL) campaigns, coordinating with cross-functional teams including design, development, and external agencies.


What We’re Looking For

  • Basic understanding of SEO, SEM, and social media platforms.
  • Proficiency in tools like Google Analytics, Google Ads, and social media scheduling tools.
  • Strong written and verbal communication skills.
  • Analytical mindset with a knack for interpreting data and making data-driven decisions.
  • Creativity and enthusiasm to explore new ideas.


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