Senior Copywriter

2 weeks ago

Bengaluru, India Docsumo 📄 Full time

About Us:

Docsumo is Document AI software that helps enterprises make automated decisions from customer documents. We help enterprises convert unstructured documents such as invoices, bank statements, tax returns into actionable data. We are backed by Sequoia, Barclays, Techstars & Better Capital, Fifthwall & others.


We are seeking a talented and experienced Senior Copywriter to join our marketing team. The ideal candidate will have a proven track record of crafting compelling copy across various platforms, including websites, blogs, ad assets, landing pages, and downloadable resources. As a key member of our team, you will be responsible for elevating our brand voice, driving engagement, boosting conversion rates with clever copy and ultimately contributing to the company's growth and success.


Responsibilities: 

- Write copy that converts

- Collaborate with the marketing team to develop effective copy that aligns with brand messaging and marketing objectives.

- Write and edit copy for a variety of channels, including but not limited to websites, blogs, email campaigns, social media, advertisements, landing pages, and downloadable resources.

- Conduct thorough research to understand target audience demographics, pain points, and industry trends, ensuring that messaging resonates with potential customers.

- Develop and maintain a consistent brand voice and style across all communication channels.

- Optimize copy for SEO to improve search engine rankings and drive organic traffic.

- Proofread and edit content to ensure accuracy, clarity, and adherence to brand guidelines.

- Stay up-to-date with industry best practices and emerging trends

   


Requirements:

- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.

- years of experience in copywriting, preferably in a B2B or tech-focused environment.

- A strong portfolio showcasing a variety of writing samples across different mediums and industries.

- Exceptional writing and storytelling skills.

- Excellent collaboration and communication skills, with the ability to work effectively in a fast-paced environment.

- Creative thinking and the ability to generate innovative ideas to drive engagement and conversion.

- Experience with content management systems (CMS) and marketing automation platforms is a plus.

- Understanding of SEO and experience optimizing content for organic search.

- Experience working in and influencing cross-functional teams.

- Thrive in a self-starter, fast-paced and changing environment.

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