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Email Marketing Specialist

2 months ago

Bangalore Urban, India Adecco Full time

Job Position – Email and SEO Marketing Manager- E-commerce


Job Short Description – Job opening for a Email & SEO marketing manager role for one of client having global presence in the tire industry, designing and manufacturing a full portfolio of tire brands and distributing them to retailers worldwide.


  • Industry Type – Tire / Tyre Industry
  • Job Location – Bangalore
  • No. of position – 1
  • Qualification – MBA
  • Salary – 18 LPA.
  • Mini Experience – 4 years
  • Max experience – 9 years


Paragraph about the company – Our client is one of the global leaders in the tire industry, designing and manufacturing a full portfolio of tire brands and distributing them to retailers worldwide.


About the candidate – An ideal candidate should be a graduate with 4+ years of experience in Email & SEO marketing along with content writing in a DTC e-commerce space. Candidate should have proficiency with email/SMS market platforms & best practices. International exposure is must.

Note- US shift hours 4PM to 1AM (IST)


Key Competencies –


  • Develop and execute an integrated content strategy, creating coordinated blogs and emails that drive engagement and purchases
  • Manage Email & SMS channels end to end including strategy development, campaign execution, and performance reporting to drive revenue, engagement, and retention
  • Build Emails/SMS including concept, copywriting, graphics, proofing, segmentation, and sending
  • Continuously refine strategies through A/B testing and weekly analysis
  • Manage SEO channel end to end including strategy development, content execution, and performance reporting to improve search ranking and drive site traffic
  • Build and optimize product and landing pages in Shopify to support marketing campaigns
  • Address technical SEO issues such as site speed, mobile optimization, crawl errors, and site architecture to enhance search engine indexing.