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Senior Brand Manager

3 months ago

Mumbai, India Knight FinTech Full time

Senior Branding and PR Manager


We are looking to onboard highly skilled individuals who are eager to take on cutting-edge challenges and join one of the fastest-growing FinTech companies in the Lending/Treasury industry.


Job Role: 


  • Consistent brand strategy and positioning representing company ethos and industry leadership position across various stakeholders - customers, investors and talent
  • Developing corporate communications plan including strategy, goals, budget and tactics
  • Liaisoning with management and marketing teams to plan and execute the strategy
  • Create an omni-channel brand strategy across offline and online channels
  • Plan key events to attend, including panel discussions and sponsorship decisions 
  • Developing a media relations strategy, seeking high-level placements in print, broadcast and online media
  • Coordinating all public relations and press release activities
  • Leverage existing media/PR relationships and cultivate new contacts within business and industry media
  • Manage media inquiries and interview requests
  • Create content for press releases, byline articles and keynote presentations


Qualifications: 


  • Proven working experience in branding and public relations required
  • Proven track record designing and executing successful public relations campaigns at both national and international level
  • Strong relationships with both local and national business and industry media outlets
  • Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews
  • Exceptional communication skills - both verbal and written / editing skills
  • Event planning experience
  • BA/MA/MBA degree in Marketing, Advertising, Communications or a related discipline.


Experience: 5 to 15 years


How we’ll support you:


  • Coaching, support and encouragement from experts in your team
  • Access to a wide range of learning opportunities to support your growth and development
  • Transparent performance-based compensation schemes
  • Best-in-class compensation, commensurate to the experience
  • Contemporary work-life balance policies and wellbeing activities
  • Group insurance, Provident Fund, Gratuity, Parent Insurance, ESOPs, Upskilling allowances, Medical Allowances 
  • Flexible work schedule 


Location: Mumbai

Job type: Full time