Solution Architect

1 week ago

Gurugram, India Hogarth Studios India Full time

The Solution Architect - Adobe Campaign will act as the main point of contact for all inquiries and issues related to Adobe Campaign. This includes solution design, system architecture, and integration with other digital platforms. The successful candidate will have a strong understanding of marketing automation, campaign management, and customer journey orchestration.


Responsibilities

  • Collaborate with cross-functional teams to design, implement, configure, and optimize Adobe Campaign solutions for our clients.
  • Create and configure complex workflows, campaigns, and personalized customer journeys using Adobe Campaign.
  • Provide architectural guidance on best practices for audience segmentation, targeting, and personalization.
  • Ensure the availability of required data for Campaign development and support in configuration activities and ETL processes.
  • Troubleshoot technical issues and provide timely resolution or escalate to the appropriate teams.
  • Stay updated with industry trends and advancements in marketing technology to continuously enhance processes and outcomes.


Qualifications


  • Previous experience as an Adobe Campaign Solution Architect or in a similar role is required.
  • In-depth knowledge of Adobe Campaign functionalities, including email marketing automation, campaign management, reporting, and analytics, is essential.
  • Excellent problem-solving skills are needed, with the ability to diagnose complex issues and provide effective solutions.
  • Exceptional communication skills are required, with the ability to effectively convey complex concepts to both technical and non-technical stakeholders.

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