Digital Marketing Specialist

2 weeks ago

Karnataka, India Basava Pracheena Vaidya Anveshana Private Limited Full time

Position: Digital Marketing Intern/Junior Specialist

Experience: 0-2 year (Freshers welcome to apply)

Location: Bengaluru, Karnataka

Employment Type: Full-Time


About Us

Basava Pracheena Vaidya Anveshana Ltd. is a product-based company specialising in alternative medicine, dedicated to creating innovative products that integrate traditional wellness practices with modern advancements to promote health and well-being. We are looking for a motivated Digital Marketing Intern/Junior Specialist who is eager to kickstart their career and grow with us in the exciting field of digital marketing.


Job Overview

As a Digital Marketing Intern/Junior Specialist, you will assist our marketing team with executing digital marketing strategies. This role is an excellent opportunity for a recent graduate or someone new to the field to gain hands-on experience and develop their skills across various digital marketing channels.


Key Responsibilities
  • Assist in Campaign Execution: Support the team in executing digital marketing campaigns across social media, email, SEO, and PPC.
  • Content Creation: Help in developing engaging content for social media posts, blog articles, email newsletters, and website updates.
  • Social Media Advertising: Assist in planning, setting up, and running ads on Facebook, Instagram, and other social media platforms to reach targeted audiences effectively.
  • Social Media Management: Manage daily posts, engage with followers, and track social media performance across various platforms (Facebook, Instagram, LinkedIn, etc.).
  • Basic SEO Work: Conduct keyword research, optimize on-page content, and learn to use SEO tools to monitor website performance.
  • Email Marketing Support: Assist in creating and scheduling email marketing campaigns, helping to segment audiences and track engagement.
  • Analytics and Reporting: Collect data from digital channels and compile reports to evaluate campaign performance.
  • Collaborate with Team Members: Work closely with the marketing and design teams to ensure brand consistency and align with campaign goals.
  • Stay Updated on Trends: Learn about current trends in digital marketing and suggest ideas that could enhance our brand presence.


Required Qualifications
  • Education: Bachelor’s degree in Marketing, Digital Marketing, Business, Communications, or a related field.
  • Skills and Abilities:
  • Basic understanding of digital marketing concepts.
  • Familiarity with social media platforms (Facebook, Instagram, LinkedIn, etc.).
  • Ability to set up and manage social media ads on platforms like Facebook and Instagram.
  • Strong written and verbal communication skills.
  • Proactive attitude, willingness to learn, and attention to detail.
  • Basic knowledge of Microsoft Office or Google Workspace (Word, Excel, PowerPoint).
  • Technical Skills:
  • Familiarity with any social media management tools (e.g., Hootsuite, Buffer) and email marketing tools (e.g., Mailchimp) is a plus but not required.
  • Understanding of analytics tools like Google Analytics is a plus.
  • Basic knowledge of SEO and content writing is advantageous but not necessary.

Preferred Qualifications
  • Prior internship or project experience in digital marketing or a related field is a plus.
  • Any relevant certifications (e.g., Google Analytics, HubSpot Inbound Marketing, social media marketing) are an advantage.


What We Offer
  • Mentorship and training opportunities in digital marketing.
  • Exposure to a variety of digital marketing channels and tools.
  • Friendly, supportive, and collaborative work environment.
  • Opportunity to learn and grow within the company.
  • Stipend/salary and possible performance-based incentives.


Required Qualifications
  • Education: Bachelor’s degree in Marketing, Digital Marketing, Business, Communications, or a related field.
  • Skills and Abilities:
  • Basic understanding of digital marketing concepts.
  • Familiarity with social media platforms (Facebook, Instagram, LinkedIn, etc.).
  • Ability to set up and manage social media ads on platforms like Facebook and Instagram.
  • Strong written and verbal communication skills.
  • Proactive attitude, willingness to learn, and attention to detail.
  • Basic knowledge of Microsoft Office or Google Workspace (Word, Excel, PowerPoint).
  • Technical Skills:
  • Familiarity with any social media management tools (e.g., Hootsuite, Buffer) and email marketing tools (e.g., Mailchimp) is a plus but not required.
  • Understanding of analytics tools like Google Analytics is a plus.
  • Basic knowledge of SEO and content writing is advantageous but not necessary.


Preferred Qualifications
  • Prior internship or project experience in digital marketing or a related field is a plus.
  • Any relevant certifications (e.g., Google Analytics, HubSpot Inbound Marketing, social media marketing) are an advantage.


What We Offer

Stipend/salary and possible performance-based incentives.

Mentorship and training opportunities in digital marketing.

Exposure to a variety of digital marketing channels and tools.

Friendly, supportive, and collaborative work environment.

Opportunity to learn and grow within the company.


Job Category: Marketing

Job Type: Full Time

Job Location: Bengaluru

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