Product Marketing Manager

2 days ago

Noida, India HCLSoftware Full time

About Company


HCLSoftware, founded in 2019, is the software business division of HCLTech. We develop, market, and sell software products across various categories, including Business & Industry Applications, Cybersecurity, Data & Analytics, AI & Intelligent Operations, Sovereign Collaboration, Total Experience, and Specialized Software.

We drive customer success through continuous product innovation, serving over 20,000 organizations, including many Fortune 100 and Fortune 500 companies. We are also a proud partner of Scuderia Ferrari.

As a fast-growing, $2B+ software business, we have an incredible global workforce of 8,000+ employees. Join us and make an impact from Day 1—this is an exciting time to be part of HCLSoftware as we expand, invest, and grow

Responsibilities

  • Product Launch: Lead the development and execution of go-to-market strategies for new product launches, ensuring successful market entry and adoption.
  • Messaging and Positioning: Craft compelling product messaging and positioning that differentiates our products in the market and resonates with target audiences.
  • Market Research: Conduct thorough market research to understand customer needs, competitive landscape, and market trends, informing product positioning and marketing strategies.
  • Content Creation: Collaborate with the content team to create compelling marketing content, including blog posts, white papers, case studies, and webinars, that drive awareness and generate leads.
  • Demand Generation: Develop and execute demand generation campaigns that drive lead generation and pipeline growth.
  • Cross-Functional Collaboration: Work closely with product management, sales, marketing, digital, and other teams to ensure alignment and drive product success.
  • GTM enablement – Work with various teams to plan & execute programs that communicate value propositions, provide high-value sales tools, and focused training to help them excel.
  • Evangelism – Serve as the primary advocate and go-to thought leader for the offering when engaging and influencing customers, partners, analysts, and other key stakeholders.



Qualifications


  • Experience: Total experience of 10 years + with 7+ years of product marketing experience along with managing a high performing team, preferably in a B2B SaaS company
  • Education: Bachelor's degree in Marketing, Business, or a related field. MBA preferred.


Skills


  • Strong understanding of product marketing principles and best practices.
  • Excellent communication skills in English - written, verbal, and presentation skills, with an eye for quality and attention to detail.
  • Proven success in leading global campaign teams with a focus on pipeline creation, partner-led growth, and measurable outcomes.
  • Expertise in designing and managing multi-channel marketing campaigns, including email, paid media, ABM, and website optimization.
  • Ability to collaborate with diverse cross-functional teams, across geographies; including top management, product, engineering, operations, sales, and marketing.
  • Strong analytical and problem-solving skills.
  • Ability to work independently and as part of a team.
  • Passion for technology and innovation.


Please note: This is a hybrid role that requires in-office presence three days per week.

  • Product Manager

    1 week ago

    Alwar, Noida, India Farmjunction Marketing Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    Roles & Responsibilities:-Product Strategy : Develop and communicate a clear and compelling product strategy that aligns with the company's overall goals and objectives.- Product Roadmap : Create and maintain product roadmaps that outline key milestones and feature releases for each product.- Stakeholder Collaboration : Work closely with cross-functional...

  • Marketing Manager

    12 hours ago

    Noida, Uttar Pradesh, India Koshish Marketing Solutions Full time ₹ 10,00,000 - ₹ 12,00,000 per year

    Marketing Manager - InsuranceLocation: NoidaDepartment: Marketing - InsuranceExperience Required: 8+ years in marketing, with 4+ years in the Insurance industrySalary: 10 LPA to 12 LPAAbout Bima WorldBima World is a new-age insurance broking company on a mission to simplify insurance for every Indian. We offer transparent, tech-enabled insurance solutions...

  • Product Marketing Manager

    1 week ago

    Noida, India Townmanor Technologies P-Ltd Full time

    Company Description Townmanor Technologies is a PropTech startup transforming urban living experiences. Combining real estate aggregation with AI-driven insights, we provide flexible, tech-enabled rental solutions through TM Stay, TM Luxe, and TM Hive. Our platform empowers modern tenants with choice and convenience while enabling property owners to...

  • Product Marketing Manager

    9 hours ago

    Noida, India HCLSoftware Full time

    About CompanyHCLSoftware, founded in 2019, is the software business division of HCLTech. We develop, market, and sell software products across various categories, including Business & Industry Applications, Cybersecurity, Data & Analytics, AI & Intelligent Operations, Sovereign Collaboration, Total Experience, and Specialized Software.We drive customer...

  • Product Marketing Manager

    9 hours ago

    Noida, India HCLSoftware Full time

    About Company HCLSoftware, founded in 2019, is the software business division of HCLTech. We develop, market, and sell software products across various categories, including Business & Industry Applications, Cybersecurity, Data & Analytics, AI & Intelligent Operations, Sovereign Collaboration, Total Experience, and Specialized Software. We drive...

  • Product Marketing Manager

    3 hours ago

    Noida, India HCLSoftware Full time

    About CompanyHCLSoftware, founded in 2019, is the software business division of HCLTech. We develop, market, and sell software products across various categories, including Business & Industry Applications, Cybersecurity, Data & Analytics, AI & Intelligent Operations, Sovereign Collaboration, Total Experience, and Specialized Software.We drive customer...

  • Manager - Product Marketing

    6 days ago

    Noida, Uttar Pradesh, India Attentive Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    Position – Manager: Product MarketingCompany – Attentive OS Pvt LtdLocation – NoidaDepartment – Growth is a fast-growing vertical SaaS start-up, funded by Peak XV (Surge), InfoEdge, Vertex Ventures, and Tenacity Ventures, that provides innovative software solutions for the construction, landscaping, and paving industries in the US & Canada. Our...

  • Manager - Product Marketing

    1 week ago

    Noida, India Attentive Full time

    Position – Manager: Product Marketing Company – Attentive OS Pvt Ltd Location – Noida Department – Growth is a fast-growing vertical SaaS start-up, funded by Peak XV (Surge), InfoEdge, Vertex Ventures, and Tenacity Ventures, that provides innovative software solutions for the construction, landscaping, and paving industries in the US & Canada. Our...

  • Product Marketing Manager

    4 days ago

    Noida, India Best NanoTech Full time

    Role : Assistant Product Manager / Product ManagerType : PermanentLocation : Noida, U.P, INDIAKey Responsibilities:• Developing & executing comprehensive product strategies for New Biz Development• Responsible to achieve Gross Margins targets, Business Win targets, Revenue targets and market share goals. Meeting the KPIs.• Making Promotion Plan and...

  • Product Marketing Manager

    6 days ago

    Noida, Uttar Pradesh, India XTEN-AV Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Company DescriptionXTEN-AV is a leading professional AV design platform that uses AI to automate multiple types of drawings and documents. Our platform allows AV designers, integrators, and manufacturers to replace legacy methods of design and documentation, and increase their efficiency and productivity by 10X. Our team is passionate about transforming the...