Head Search Engine Optimization
2 weeks ago
Job Title: SEO Head
Location: Mumbai
Company: ImpactGuru.com
About ImpactGuru.com:
ImpactGuru.com is India's leading healthcare crowdfunding platform, empowering people to raise
funds for medical emergencies and treatments. Our mission is to make healthcare accessible and
affordable by providing a platform that connects patients with donors.
Job Summary:
We are looking for an experienced SEO Head to lead and manage all SEO initiatives for
ImpactGuru.com. This role requires someone with a strategic mindset and hands-on experience in
implementing SEO best practices. The SEO Head will be responsible for driving organic growth,
improving website ranking, and ensuring content optimization across all platforms.
Key Responsibilities:
• Develop and implement comprehensive SEO strategies to increase organic traffic and
improve search engine rankings.
• Conduct keyword research and identify growth opportunities for driving traffic.
• Collaborate with content, product, and marketing teams to ensure SEO best practices are
incorporated into web development and content creation.
• Monitor, analyze, and report on SEO performance using analytics tools (e.g., Google
Analytics, Search Console).
• Stay up to date with the latest SEO trends, algorithm changes, and industry developments.
• Perform technical SEO audits and work with the tech team to resolve issues related to site
performance, crawlability, and indexing.
• Oversee link-building strategies to improve domain authority and backlink profile.
• Optimize on-page and off-page SEO elements, including metadata, internal linking, and URL
structure.
• Lead the SEO team, provide mentorship, and collaborate with cross-functional teams to
achieve goals.
• Manage SEO budgets and allocate resources efficiently for maximum ROI.
Qualifications & Skills:
• Bachelor's degree in Marketing, Business, or a related field.
• Minimum 7+ years of experience in SEO, with proven success in managing large-scale SEO
campaigns.
• Expertise in SEO tools (e.g., Google Analytics, SEMrush, Moz, Ahrefs, Screaming Frog).
• Strong understanding of search engine algorithms and ranking factors.
• Experience with technical SEO, content optimization, and on-page/off-page strategies.
• Analytical mindset with the ability to interpret data and develop actionable insights.
• Excellent communication and leadership skills.
Why Join Us:
• Opportunity to work with a dynamic and mission-driven team.
• Competitive salary and benefits package.
• Be part of a fast-growing company making a social impact in healthcare.
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