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Copy Writer

3 months ago

Bengaluru, India Ultraviolette Automotive Full time

Job Summary:

A copywriter is responsible for crafting persuasive and engaging written content that effectively communicates a brand's message, promotes products or services, and drives customer engagement and conversion.


Responsibilities:

  • Content Creation: Write clear, compelling, and concise copy for various mediums, including websites, social media, emails, print materials, advertisements, and more.
  • Research: Conduct research to understand the target audience, industry trends, and competitors to inform content development.
  • Brand Messaging: Develop and maintain a consistent brand voice and messaging across all marketing and communication materials.
  • Collaboration: Collaborate with designers, marketers, and other stakeholders to ensure that the copy aligns with the overall creative and marketing strategies.
  • Editing and Proofreading: Review and edit content for accuracy, grammar, spelling, and adherence to style guidelines.
  • A/B Testing: Participate in A/B testing and analyze results to refine and improve copywriting strategies.
  • Adherence to Deadlines: Meet project deadlines and manage multiple assignments simultaneously.
  • Compliance: Ensure that all copy complies with relevant laws and regulations, including copyright and advertising standards.
  • Content Strategy: Contribute to content strategy development, including brainstorming ideas for campaigns and content calendars.