Social Media Executive

2 weeks ago


Delhi, Delhi, India Auburn Digital Solutions Full time

Location- Delhi

This is an on-site and full-time job opportunity.

Experience: 1-3 years 

Job Purpose:-

Manages all social media channels, campaigns, and team members to sustain an engaging audience experience and increase audience satisfaction. 

Researches and analyses social media trends, including social media ad revenue and web visitor data, to improve social media presence and campaign efficacy.

Worked with various company departments to promote the overall brand through social media channels.

Job Duties:-

Oversees all company social media accounts management

Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promotes brand-focused messages

Coordinates social media messaging with advertising departments, brand managers, and quarterly or seasonal company goals

Audits and analyses social media presences, including digital advertising costs and returns

Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement

Works with other departments to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages

Monitors and develops reports on competitor activity within social media spaces

Skills:-

Extensive Knowledge of Social Media Platforms, Web Proficiency, Computer Software Proficiency, Advertising, Copywriting, Content Creation, Brand Marketing Experience, Proofreading and Editing Skills, Interpersonal Skills, and Strong Verbal and Written Communication Skills.

Qualifications:-

Minimum Qualification: Graduation in Marketing, Communications, BMM, or related discipline 



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