Creative Strategist
4 weeks ago
Department:
Creative Team
Required Skills :
Copywriting, scriptwriting, proofreading, creative visualization
Experience Required :
Purpose of the role:
Responsible for Emerging with digital strategies keeping in mind current strategy research, content, ideation and applications on the basis of objectives. Focus on a solid framework to make them easy to create and communicate with a key focus on technology
Major Responsibilities:
- Collaborating with the solutions department to develop and propose value added, creative interactive strategies and presentations for pitches to convert clients
- Researching and monitoring Digital & New Media industry trends and competitor offerings to improve current offerings.
- Creatively involved in end-to-end coordination and execution with the respective brands
- Ensure on time and effective communication with internal team to ensure that clients timelines are met
- Brainstorm with team members to decide upon creative ideas to take the campaign, pitches forward and help in make decisions for creative buckets
- Create content which is fact filled, interesting and appealing to the target audience
- Consume all kinds of copy and content and craft effective, creative and engaging copy
- Propose topical content and moment marketing campaigns proactively based on trending conversations relevant to the target audience
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