Brand Activation Manager

2 weeks ago


Noida, India Hookaba Full time

About us

Hookaba is a bold, wearable LED lifestyle brand that blends fashion and technology to help people express themselves with light. From LED backpacks to glow-up accessories, we design standout products for those who aren’t afraid to be seen. We're a fast-growing startup redefining self-expression through innovation and style.


About the role

Hookaba grows through events, partnerships and B2B deals — music concerts, clubs, wedding planners, gifting expos, etc. We need a go-getter who can open doors, pitch our LED tech, and make activations happen.


Key Responsibilities

  • Identify & reach out to event organizers, wedding planners, clubs, festivals.
  • Pitch Hookaba’s LED wristbands, bags & wearable tech for activations.
  • Manage exhibitions, stalls, and product demos on ground.
  • Build relationships with potential B2B clients & negotiate deals.
  • Coordinate event logistics with the operations team.


What we’re looking for

  • 1–3 years in events/brand partnerships/B2B sales (consumer tech, lifestyle, or events industry).
  • Excellent communication & presentation skills.
  • Networking ability and comfort in cold outreach.
  • Hustle mindset — willing to be on ground when needed.
  • Bonus: experience with wedding/club/entertainment industry.


What We Offer

  • A chance to shape the voice of a fast-growing LED wearable lifestyle brand.
  • Freedom to experiment, create, and drive campaigns end-to-end.
  • Collaborative, startup culture with direct exposure to the founder.
  • Competitive salary + performance incentives.
  • Opportunity to build a visible brand loved by Gen Z and Gen Alpha


Please do not apply here if you are looking for fancy corporate office, organized way of working


But please apply

  • If you are looking to make an impact
  • If you are willing to work directly with Founder
  • If you are willing to invest your time and energy today for hopeful exponential growth tomorrow


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