YouTube - Content Creator/Producer

7 days ago


New Delhi, India Bluekraft Digital Foundation Full time

About BlueKraft Digital Foundation,


Our vision is to take India forward, one Kraft at a time. An aware India Knows that the transformation of governance cannot happen without the transformation of mindset. To transform mindsets, we need transformative ideas. Blue Kraft Digital Foundation acts as a bridge between many new and innovative ideas and those ideas taking shape on the ground, at the cutting edge of implementation, thereby achieving our collective goal of witnessing transformed governance.



Job Title: YouTube - Content Creator/Producer

Location: Delhi

Type: Full-time


Overview:

We are seeking a highly skilled and creative Content Creator/Producer to lead one of our YouTube and Instagram channels (English), focusing on policy and governance. The ideal candidate will have a passion for visual storytelling, and current affairs, and the ability to engage youth through compelling narratives. You will lead both the strategy and execution of channel growth while producing engaging video content that drives meaningful conversations around key political issues.



Key Responsibilities:

  • Channel Growth & Strategy: Develop and implement strategies for growing YouTube and Instagram audiences, focusing on increasing followers, views, and engagement.
  • Content Creation & Management: Produce and manage high-quality, engaging content (videos, images, infographics, and posts) that breaks down complex data and information into digestible formats for social media audiences.
  • Platform Optimization: Adapting content to platform-specific formats and implementing SEO strategies for reach, engagement, and searchability.
  • Audience Engagement: Foster meaningful interactions with followers through comments, live streams, community posts, and more, encouraging active engagement and discussion.
  • Analytics & Reporting: Monitor performance metrics, analyze data, and provide actionable insights to refine strategies and boost engagement.
  • Video & Visual Content Creation: Conceptualize and produce videos and visuals that capture key political topics in an engaging, informative, and creative way.
  • Collaborations & Partnerships: Identify and collaborate with influencers, thought leaders and media partners to expand the reach and authority in the political space.
  • Trend Awareness: Stay updated on current political events, social media trends, and audience behaviors to ensure content is timely, relevant, and impactful.
  • Brand Consistency: Ensure all content aligns with the brand’s voice, mission, and goals in discussing relevant issues.

Requirements:

  • Experience: 8-10 years managing and growing social media platforms (especially YouTube and Instagram) with proven expertise in content creation, audience growth, and engagement.
  • Knowledge of Current Affairs: Strong understanding of current prevailing issues with the ability to translate complex topics into engaging content.
  • Skills: Expertise in using social media management and analytics platforms.
  • Creativity & Innovation: Strong creative instincts with the ability to adapt content to diverse audience preferences and platform-specific trends.




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