Group Head Performance Media

4 weeks ago

Gurugram, India Omnicom Media Group India Full time

We are looking for a Group Head – Performance Media based out of Gurgaon with an experience in programmatic & social, who will be responsible for end-to-end client campaign management from strategy development to execution of a campaign.


Responsibilities:

  • Understand the overall media objective to assess impact of digital touch points for a client campaign.
  • Develop a campaign strategy based on the client brief with optimal usage of digital platforms within the allocated budget.
  • Prepare a combined execution plan with appropriate allocation to Search, Social and Programmatic and assign monthly activities to the team during the deployment phase.
  • Oversee campaign deployment on an ongoing basis and continually review campaign effectiveness
  • Guide team with daily operations of ongoing client campaigns and address their queries/ concerns
  • Make optimization recommendations and ensure smooth implementation of these recommendations on an ongoing basis.
  • Ensure clients receive reports on a daily basis with tracking dashboards and optimization data for review and action.
  • Assist in development of processes, format and checklists to ensure efficient delivery of client expectations.
  • Organize regular review calls with the clients to check on key milestones and undertake corrective actions, as required.
  • Conduct post campaign review calls with clients and share updates on new launches.


Qualification:

  • MBA/ Master’s in Business Management
  • 4 to 5 years of performance media experience required.
  • Experience in Search and Social Media(META + LinkedIn), Programmatic (DV360)
  • Excellent Written and Verbal Communication Skills
  • Presentation Skills
  • Eye for Detail and Accuracy
  • Analytical Skills
  • Client Management
  • Team Management
  • Ability to work with cross functional teams

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