Digital Content Writer

4 months ago

Bengaluru, India HikeOn Technologies Private Limited Full time

Overview:


Join our dynamic team as a Digital Content Writer and contribute to our projects at a US-based, international e-commerce company specializing in the hospitality industry. We are seeking a creative, persuasive writer with 1-3 years of experience who is adept at digital content creation, particularly in e-commerce and sales-oriented environments. This role demands a high output of engaging content, optimizing our digital presence and driving our marketing objectives forward.


Responsibilities:

  • Research, write, and edit high-quality content across various digital platforms, including websites, blogs, social media, and email newsletters.
  • Produce product content for e-commerce platforms, including Amazon, and develop engaging content for product packaging, such as manuals and boxes.
  • Create compelling sales materials, including brand introductions and partnership launches.
  • Manage and deliver a large volume of content, maintaining a high level of output without compromising quality.
  • Focus on crafting informative and engaging blogs for our website with the assistance of AI tools to enhance content quality and engagement.
  • Collaborate with marketing and design teams to produce compelling multimedia content that aligns with strategic goals.
  • Optimize content for SEO to enhance visibility and drive user engagement.
  • Stay abreast of industry trends to incorporate innovative content ideas and strategies.
  • Work within tight deadlines to manage projects and ensure timely delivery of content.
  • Participate in brainstorming sessions, providing creative and strategic input.
  • Analyze content performance using metrics to guide future content strategies.
  • Proofread and fact-check all content to uphold our brand's reputation for accuracy and reliability.
  • Engage with our online community, responding to feedback and fostering a positive audience interaction.
  • Ensure all content aligns with the brand's voice, style, and messaging.

Qualifications:

  • Bachelor's degree in English, Communications, Journalism, Marketing, or a related field.
  • 1-3 years of experience in digital content creation, with a focus on e-commerce and sales-driven content. 
  • Strong command of the English language, grammar, and spelling.
  • Expertise in SEO best practices and a proven track record of delivering optimized content. 
  • Strong writing skills, with the ability to craft persuasive and creative content.
  • Proficiency in content management systems (CMS) such as WordPress.
  • Basic understanding of social media platforms and digital marketing trends.
  • Strong research and analytical skills.
  • Excellent attention to detail and ability to meet deadlines.
  • Creativity and ability to generate fresh content ideas.
  • Strong communication and interpersonal skills.
  • Ability to work both independently and collaboratively in a team.

Preferred Skills:

  • Basic experience with graphic design or video editing tools is a plus.
  • Knowledge of analytics tools (e.g., Google Analytics) to track content performance.

Benefits:

  • Competitive salary and benefits package.
  • Opportunities for professional growth and development.
  • Collaborative and supportive work environment.
  • Health insurance for self and dependents
  • PF and Gratuity benefits

If you are a talented content writer with a passion for creating engaging digital content, we would love to hear from you. Apply today to join our team and play an integral role in our growing success.

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