Content Curator
2 weeks ago
Company Description
ROOV is a quick commerce marketplace dedicated to revolutionizing how fashion, accessories, etc. are delivered. By partnering with vendors and brands, we offer customers a wide range of trendy and high-quality products, delivered straight to their doorstep within hours. Our mission is to bring speed, convenience and trust to online shopping while supporting local and homegrown businesses.
Role Description
This is an internship role for a Content Curator - Fashion, at Roov, located in Mumbai. We are looking for a creative and passionate Fashion Content Curator to join our team. In this role, you will be responsible for conceptualizing, shooting, editing, and posting engaging content—particularly reels—for our social media platforms. You'll play a key role in amplifying the brand's voice, engaging with audiences, and keeping us ahead of fashion trends.
Key Responsibilities:
- Content Ideation: Develop creative concepts for fashion-focused content, including reels, stories, and static posts. Stay updated with the latest social media and fashion trends to inspire fresh ideas.
- Content Creation: Plan and execute photoshoots and video shoots, including styling and set design as needed. Capture high-quality visuals that align with brand aesthetics. Edit videos and photos using tools like Adobe Premiere Pro, Final Cut Pro, Canva, or similar.
- Posting & Engagement: Schedule and post content across various social media platforms (Instagram, TikTok, YouTube, etc.). Optimize captions, hashtags, and posting times for maximum engagement. Respond to comments and messages to foster community interaction.
- Performance Reporting: Track and analyze content performance using analytics tools. Create reports on engagement, reach, and other key metrics, and provide recommendations for improvement.
- Collaboration: Work closely with the marketing, design, and product teams to ensure content aligns with overall brand strategies and campaigns.
- Trendspotting: Monitor competitors and influencers for emerging trends and best practices in fashion content.
Qualifications:
Education: Bachelor’s degree in Fashion Communication, Digital Marketing, Media, or a related field is preferred.
Experience: 1-2 years of experience in content creation, preferably in fashion or lifestyle industries.
Skills:
Technical Skills:
- Proficiency in video editing tools (Adobe Premiere Pro, Final Cut Pro, Capcut or similar).
- Familiarity with design tools like Canva or Adobe Photoshop.
- Knowledge of social media scheduling tools (Hootsuite, Later, or similar).
Creative Skills:
- Strong eye for fashion styling and aesthetics.
- Ability to create compelling, brand-aligned content.
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