Social Media Creator

2 weeks ago

Gurugram, India Kshm | क्षम् Full time

Job Title: Social Media Creator & Marketer - Kshm


About Core Asana Pvt. Ltd.:

Core Asana Pvt. Ltd. is a Gurugram-based startup, founded by an ISB alumnus, dedicated to enhancing the well-being of its customers through a range of innovative products. Our mission is to make wellness and fashion a sensational movement across India.

Kshm | क्षम् is an eco-friendly comfort-wear brand located in Gurugram. Our clothing combines style and sustainability, empowering individuals to express themselves while protecting the planet. Designed for comfort and activity, Kshm's clothing allows you to move through your day with confidence and grace.


About the Job:

We are looking for a dynamic and creative Social Media Creator & Marketer @ Kshm to join our team. You will be responsible for managing our social media presence to increase brand awareness, grow our audience, and drive engagement. This role involves everything from content creation and influencer partnerships to strategy development and daily social media management.


Based in: Gurugram

Job Type: Full Time, On-site


Key Responsibilities:

Ø Develop and implement social media strategies to increase brand awareness, engagement, and conversions across platforms (Facebook, Instagram, Pinterest, YouTube, LinkedIn, etc.).

Ø A minimum of 2 years of professional experience in content creation, writing, or related roles.

Ø Strong understanding of content strategy & storytelling.

Ø Manage daily social media operations, including content posting, audience engagement, and timely responses to DMs.

Ø Plan and execute creative ad campaigns aligned with product launches and promotions, driving engagement and meeting key performance metrics.

Ø Increase follower count and engagement organically, while maintaining active communication with the audience.

Ø Create high-quality, visually appealing content while maintaining a consistent aesthetic and tone across all platforms, adhering to brand guidelines.

Ø Monitor social media trends and tools, applying relevant insights to improve content reach and impact.

Ø Plan long-term content calendars aligned with business goals and marketing strategies.

Ø Collaborate with influencers to expand brand reach and manage relationships.

Ø Work closely with marketing, design, and content teams to ensure alignment of social media strategies with broader company goals.

Ø Managing Kshm's Instagram comments—responding promptly, maintaining a friendly tone, addressing queries, and handling feedback professionally to foster a positive brand presence.



Requirements:

Ø Bachelor’s degree in Marketing, Communications, Journalism, or a related field.

Ø Proven experience of at least 1-3 years as a Social Media Content Creator & Marketer or in a similar role, with a strong portfolio of successful campaigns and visually engaging content.

Ø Deep understanding of social media platforms, algorithms, and best practices.

Ø Excellent content creation and editing skills (photo, video, stories, reels).

Ø Experience in influencer outreach and relationship management, including identifying influencers, negotiating partnerships, and measuring campaign performance.

Ø Creative thinker with excellent written and verbal communication skills.

Ø Proven experience in content creation for Instagram reels, YouTube shorts, or similar platforms.

Ø Strong analytical mindset, with the ability to track and interpret social media metrics.

Ø Ability to work independently and in teams, managing multiple projects in a fast-paced work environment.

Ø Bonus- Basic photography and videography skills.



Benefits:

Ø Competitive salary based on experience.

Ø Opportunities for professional growth and development within the company.

Ø Creative freedom to experiment with content and strategy.

Ø Dynamic and collaborative startup environment.


If you’re passionate about social media, love crafting stories, and want to play a key role in a growing startup, we’d love to hear from you


To Apply: Send your resume, portfolio, and a brief cover letter to shweta.rajan@coreasana.com.


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