Public Relations Specialist

Found in: Appcast Linkedin IN C2 - 2 weeks ago


Bengaluru, India L&T Semiconductor Technologies Full time

As a Public Relations Specialist, you will play a crucial role in managing our company's reputation and promoting a positive image to the public. You will be responsible for crafting compelling narratives, building relationships with media outlets, and coordinating PR campaigns to enhance brand visibility and credibility.

Key Responsibilities:

  • and execute strategic PR campaigns to support brand objectives and initiatives.
  • and maintain relationships with journalists, bloggers, and influencers to secure media coverage.
  • press releases, pitches, and other PR materials to communicate key messages and announcements effectively.
  • media coverage and track relevant industry trends and news.
  • interviews, press conferences, and other media opportunities.
  • crisis communications and address any negative publicity promptly and effectively.
  • with internal teams, including marketing, sales, and executive leadership, to align PR efforts with overall business goals.
  • PR metrics and provide insights to continuously improve PR strategies and tactics.

Required Experience and Qualifications

Qualifications and Skills:

  • degree in Public Relations, Communications, Journalism, or related field.
  • experience in public relations, preferably in a corporate or agency setting.
  • written and verbal communication skills, with the ability to craft compelling stories and pitches.
  • interpersonal skills and the ability to build and maintain relationships with key stakeholders.
  • to work well under pressure and manage multiple projects simultaneously.
  • in media monitoring tools and PR analytics.

Technical and Soft Skills

  • writing and editing skills.
  • and networking abilities.
  • management skills.
  • to detail and organizational skills.

Strategic thinking and problem-solving abilities.


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