Digital Marketing Manager

2 weeks ago

Greater Kolkata Area, India Turtle Limited Full time

About Us

Our Story Started in Kolkata, West Bengal. The Year 1993.

India was on the precipice of significant social change with increasing influences from the West

.India's youth were beginning to stir, seeking exciting modern lifestyle experiences. The directors of the Turtle Clothing Company understood that the Indian Fashion landscape was to change forever. Embracing these dynamic changes the brand delivered to the high streets of India, a modern product and brand that appealed to this new youth movement

.Today, 30 years later brand Turtle continue to deliver the best of global styling and inspirations, whilst staying true to their heritage


Role Overview:

We are seeking a highly skilled Digital Marketing Manager with good technical and social media backend understanding to join our team. If you possess a strong technical background in digital marketing from D2C brands and analytics, with a passion for optimizing online performance, we want to hear from you.


Key Responsibilities


1. Social Media Analytics:

  • Monitor, analyze, and report on social media performance across platforms using various analytics tools (e.g., Google Analytics, Hootsuite, Sprout Social) (paid and non-paid tools
  • Track key metrics such as engagement, reach, impressions, and conversion rates to assess the effectiveness of social media campaigns
  • Identify trends, insights, and opportunities for optimization based on data-driven analysis.


2. Website Management & SEO:

  • Oversee the technical management and maintenance of company website, ensuring optimal performance, security, and user experience.
  • Implement and manage on-page and off-page SEO strategies to improve website visibility and search engine rankings.
  • Conduct regular website audits, keyword research, and competitor analysis to identify areas for improvement.


3. Programmatic Banners & Digital Advertising:

  • Develop and manage programmatic banner ad campaigns, including setup, targeting, optimization, and reporting.
  • Collaborate with the creative team to design effective banner ads that align with marketing objectives and brand guidelines.
  • Monitor campaign performance and adjust strategies based on real-time data and trends.


4. Website Analytics & Performance Tracking:

  • Set up and configure website analytics tools (e.g., Google Analytics, Facebook Analytics) to track user behaviour, traffic sources, and conversion events.
  • Create detailed reports and dashboards to present website performance metrics, providing actionable insights to stakeholders.
  • Identify user behaviour patterns and make recommendations to improve website conversion rates and overall performance.


5. Trend Analysis & Strategy Development:

  • Stay up to date with the latest digital marketing trends, tools, and technologies.
  • Analyse market trends and consumer behaviour to inform marketing strategies and tactics. Provide recommendations for new digital marketing initiatives based on trend analysis and emerging technologies.


Qualifications:

  1. Bachelor’s degree in marketing Information Technology, Computer Science, or a related field.
  2. 8+ years of experience in digital marketing analytics, SEO, website management, or a related technical role.
  3. Proficiency in analytics tools such as Google Analytics, Facebook Analytics, and social media monitoring tools.
  4. Strong understanding of SEO principles and best practices.
  5. Experience with programmatic advertising platforms and campaign management.
  6. Technical proficiency in website management, including CMS platforms (e.g., WordPress, Drupal).
  7. Strong analytical skills with the ability to interpret data and provide actionable insights.
  • Knowledge of HTML, CSS, and basic web development is a plus.


Preferred Skills:

  • Experience with A/B testing and conversion rate optimization (CRO) techniques.
  • Familiarity with tag management systems like Google Tag Manager. Ability to work independently and collaboratively in a fast-paced environment.
  • Excellent communication skills, both written and verbal, with the ability to present technical information to non-technical stakeholders.

  • Digital Marketing Intern

    3 months ago

    Greater Kolkata Area, India Marketing Lab Full time

    Join Marketing Lab – Internships Available Across Multiple Departments!About Us:Marketing Lab, based in Kolkata, is a leading performance marketing agency specialising in scaling D2C brands. We enhance digital presence and drive results, proudly collaborating with 15 Shark Tank brands!Your Mission:Join us for an exciting internship where you'll drive...

  • Digital Marketing Intern

    3 months ago

    Greater Kolkata Area, India Marketing Lab Full time

    Join Marketing Lab – Internships Available Across Multiple Departments! About Us: Marketing Lab, based in Kolkata, is a leading performance marketing agency specialising in scaling D2C brands. We enhance digital presence and drive results, proudly collaborating with 15 Shark Tank brands! Your Mission: Join us for an exciting internship where you'll...

  • Digital Marketing Manager

    3 weeks ago

    Greater Kolkata Area, India Brand Bees Full time

    Company Description Brand Bees is a marketing agency located in the Greater Kolkata Area dedicated to crafting bespoke marketing strategies with creativity. We aim to cultivate a realm of ideas and creativity to orchestrate impactful visibility for businesses. Role Description This is a full-time on-site role for a Digital Marketing Manager at Brand Bees in...

  • Digital Sales Associate

    3 weeks ago

    Greater Kolkata Area, India Marketing Lab Full time

    Company OverviewMarketing Lab specializes in performance marketing, collaborating with Direct-to-Consumer (D2C) clients to elevate their digital presence and drive measurable results.

  • Digital Marketing Manager

    2 weeks ago

    Greater Kolkata Area, India Turtle Limited Full time

    About Us Our Story Started in Kolkata, West Bengal. The Year 1993. India was on the precipice of significant social change with increasing influences from the West .India's youth were beginning to stir, seeking exciting modern lifestyle experiences. The directors of the Turtle Clothing Company understood that the Indian Fashion landscape was to change...

  • Digital Marketing Trainee

    1 week ago

    Greater Kolkata Area, India Brrandom Full time

    Job description : Does the world of digital run in your veins? Do you think strategically and are result-oriented? If you have passion and hunger to learn continuously, then you're the one we've been looking for. We are looking for Trainees/Interns/Freshers for various roles in Digital Marketing. We are seeking dynamic candidate in Digital Marketing domain ...

  • Digital Marketing Specialist

    2 months ago

    Greater Kolkata Area, India Sundew Full time

    Sundew, a trailblazer in digital transformation, boasts a 17-year legacy of excellence. Our core competencies lie in digital strategy, application development, and product engineering. As we expand, we seek dynamic and seasoned Lead Digital Marketing professionals to steer our Digital Strategy and Marketing projects. The ideal candidate will possess hands-on...

  • Digital Marketing Specialist

    2 months ago

    Greater Kolkata Area, India Sundew Full time

    Sundew, a trailblazer in digital transformation, boasts a 17-year legacy of excellence. Our core competencies lie in digital strategy, application development, and product engineering.As we expand, we seek dynamic and seasoned Lead Digital Marketing professionals to steer our Digital Strategy and Marketing projects. The ideal candidate will possess hands-on...

  • Digital Marketing Executive

    6 months ago

    Greater Noida, India SECURESTEP MARKETING PRIVATE LIMITED Full time

    JOB OVERVIEW Digital Digital Marketing Executives are generally responsible for planning, developing, implementing and managing the overall digital marketing strategy. RESPONSIBILITIES AND DUTIES: Oversee all digital marketing platforms Managing all digital marketing channels Build, Plan and implement digital marketing strategy Manage strategy and...

  • Digital Marketing Assistant

    6 months ago

    Kolkata, India Internet Marketing School Full time

    **Job description** **Responsibilities** Assist in the formulation of strategies to build a lasting digital connection with consumers Plan and monitor the ongoing company presence on social media (Twitter, Facebook instagram) Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness Be actively involved...

  • Digital Marketing Intern

    4 weeks ago

    Greater Kolkata Area, India Indian Cyber Security Solutions (GreenFellow IT Security Solutions Pvt Ltd) Full time

    Job Title: Digital Marketing InternDuration: 3 monthsStipend: 2k-3k (from 2nd month onwards based on Performance)Position Type: Full-time InternshipLocation: Kolkata, BangaloreKey Responsibilities:Social Media Management:• Assist in the creation and scheduling of engaging content across various social media platforms.• Monitor and analyse social media...

  • Digital Marketing Intern

    3 weeks ago

    Greater Kolkata Area, India Indian Cyber Security Solutions (GreenFellow IT Security Solutions Pvt Ltd) Full time

    Job Title : Digital Marketing Intern Duration : 3 months Stipend : 2k-3k (from 2nd month onwards based on Performance) Position Type : Full-time Internship Location : Kolkata, Bangalore Key Responsibilities : Social Media Management: • Assist in the creation and scheduling of engaging content across various social media platforms. • Monitor and analyse...

  • Digital Marketing Intern

    3 months ago

    kolkata, India Marketing Lab Full time

    Join Marketing Lab – Internships Available Across Multiple Departments!About Us:Marketing Lab, based in Kolkata, is a leading performance marketing agency specialising in scaling D2C brands. We enhance digital presence and drive results, proudly collaborating with 15 Shark Tank brands!Your Mission:Join us for an exciting internship where you'll drive...

  • Digital Marketing Intern

    3 months ago

    Kolkata, India Marketing Lab Full time

    Join Marketing Lab – Internships Available Across Multiple Departments!About Us:Marketing Lab, based in Kolkata, is a leading performance marketing agency specialising in scaling D2C brands. We enhance digital presence and drive results, proudly collaborating with 15 Shark Tank brands!Your Mission:Join us for an exciting internship where you'll drive...

  • Digital Marketing Assistant

    3 weeks ago

    Greater Kolkata Area, India Indian Cyber Security Solutions (GreenFellow IT Security Solutions Pvt Ltd) Full time

    Job OverviewWe are seeking a talented Digital Marketing Assistant to join our team at Indian Cyber Security Solutions (GreenFellow IT Security Solutions Pvt Ltd).About the RoleThis full-time internship opportunity is ideal for individuals currently enrolled in a relevant degree program, with a basic understanding of digital marketing principles and tools.The...

  • Digital Marketing Executive

    3 weeks ago

    Greater Kolkata Area, India Jamtion Full time

    Company DescriptionJamtion is a Digital Problem solving agency in Saltlake Sector V, Kolkata. The agency provides services like Web Development, E-mail marketing, Web Design, SEO, and Social Media Marketing to increase customer base. They specialize in interactive cold emailing, web development, and SEO to help businesses achieve their goals.Role...

  • Digital Marketing Executive

    3 weeks ago

    Greater Kolkata Area, India Jamtion Full time

    Company Description Jamtion is a Digital Problem solving agency in Saltlake Sector V, Kolkata. The agency provides services like Web Development, E-mail marketing, Web Design, SEO, and Social Media Marketing to increase customer base. They specialize in interactive cold emailing, web development, and SEO to help businesses achieve their goals. Role...

  • Digital Marketing Manager

    4 weeks ago

    Greater Delhi Area, India iMarketo Full time

    Job Title: Digital Marketing ManagerLocation: Delhi NCRCompany: iMarketo (a unit of ConnectedStars)Shift: Night shiftAbout Us:iMarketo, a unit of ConnectedStars, Seattle based dynamic digital marketing company that provides comprehensive marketing solutions to businesses in North America, helping them grow their online presence. We focus on delivering...

  • Digital Marketing Manager

    4 weeks ago

    Greater Delhi Area, India ConnectedStars Full time

    Job Title: Digital Marketing ManagerLocation: Delhi NCRCompany: ConnectedStars & iMarketoShift: Night shiftAbout Us:ConnectedStars, Seattle based dynamic digital marketing company that provides comprehensive marketing solutions to businesses in North America, helping them grow their online presence. We focus on delivering top-notch services in SEO, social...

  • Digital Marketing Manager

    4 weeks ago

    Greater Delhi Area, India ConnectedStars Full time

    Job Title: Digital Marketing Manager Location: Delhi NCR Company: ConnectedStars & iMarketo Shift : Night shift About Us: ConnectedStars, Seattle based dynamic digital marketing company that provides comprehensive marketing solutions to businesses in North America, helping them grow their online presence. We focus on delivering top-notch services in SEO,...