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Senior Digital Marketing Specialist

2 months ago


India Web Video Digital Pty Ltd Full time

Senior Digital Marketing Executive

We're seeking a passionate and results-oriented Senior Digital Marketing Executive with minimum 5+ years of experience to join our growing team

In this role, you'll play a key role in developing and executing our digital marketing strategy, driving brand awareness, and generating leads.


  • Assist in developing and implementing the overall digital marketing strategy, aligned with company goals and objective.
  • Manage and create engaging content for various digital platforms, including social media, website, and email marketing.
  • Oversee and optimize our social media presence across various platforms (Facebook, Instagram, Twitter, etc.) This includes creating content, scheduling posts, analyzing engagement, and running social media ad campaigns.
  • Manage and analyze Pay-Per-Click (PPC) advertising campaigns.
  • Craft compelling email marketing campaigns and utilize A/B testing to improve effectiveness.
  • Maintain and update website content, ensuring SEO best practices for improved organic traffic.
  • Analyze website traffic, social media engagement, and other digital marketing metrics to measure campaign performance and identify areas for improvement.
  • Generate reports to present data and insights to stakeholders .
  • Stay up-to-date on the latest digital marketing trends and technologies.


What you bring to the table:

  • Minimum 5 years of experience in a digital marketing role (or relevant experience)
  • Strong understanding of digital marketing principles and best practices (SEO, Youtube Organic Growth, SEM, social media marketing, email marketing, etc.)
  • Excellent written and verbal communication skills
  • Analytical mind with the ability to interpret data and translate it into actionable insights
  • Proven ability to manage multiple tasks and meet deadlines in a fast-paced environment
  • Creativity and a passion for developing engaging content
  • Proficiency in social media management tools and web analytics platforms (e.g., Google Analytics)


Bonus points for:


  • Experience with marketing automation tools
  • Mailchimp
  • Hubspot
  • Experience in a similar industry
  • Wordpress
  • Canva


We offer a competitive salary and benefits package, and a chance to work in a fast-paced and dynamic environment. If you're a talented and motivated individual with a passion for digital marketing, we want to hear from you


Job Types: Full-time, Permanent


Work Location: Remote