Copywriter
3 weeks ago
At Tag, we help brands stand out and sell more by delivering impactful content, at speed and scale and across channels & geographies. With over fifty years of production experience for some of the world’s biggest brands, we partner with our clients to create work that is efficient, effective and more importantly tells a story.
We are a dynamic and innovative creative production agency that prides itself on delivering cutting-edge technology solutions.
We believe that the combination of different ideas, experience, backgrounds, and skillsets create a great place to work. We pride ourselves on an authentic culture built around our core values of integrity, innovation, sustainability, growth, and accountability. We are committed to promoting an inclusive, equitable and diverse culture. Our global DE&I committee and our leadership team have committed to increasing representation, education, and accountability across the entire business to create positive change from the ground up and the top down.
Check out tagww.com to learn more.
WHAT WE’RE LOOKING FOR
A self-starter who sleeps easy at night knowing that he/she/they kicked ass that day, together with rest of the creative team.
WHAT YOU OFFER US
As a Copywriter, you will be responsible for drafting B2B & B2C content across a range of media and formats, including emailers, brand collateral, social media, presentations & more. Your copy will be used to inform targeted audiences about specific products and services. You should have an aptitude towards understanding technology, trends different media. Your copy will be a crucial piece of communication to generate awareness and influence customer behavior. The best content is concise, persuasive, and even witty that invokes thought leadership.
You must have the sensibility to,
Understand and translate a brief to copy
Grasp the technology storyboard and nuances
Write engaging , compelling content that will standout
Ask the right questions in response to the brief
Strategize how best it can be executed
Execute
WHAT YOU CAN EXPECT TO WORK ON
Interpreting account briefs
Researching clients, their competitors, and the target audience
Producing original, clear, and credible ideas/messages/scripts, and presenting these to clients and colleagues
Producing complete written communication for campaigns
Updating and amending campaigns according to feedback
In terms of collateral, you will be working on a lot of
Emailers
Brochures
Social Posts
Ad campaigns
Corporate communication (Internal & External Facing)
GREAT TO HAVE
Degree in English, journalism, copywriting, public relations, or literary/media studies field preferred.
Minimum 3 years of experience in Creative in Advertising and/or Marketing
WHERE YOU’LL FIT IN
Report to Creative Lead (Copy)/A+ Project Lead
Work with fellow copywriters, copy lead, proofreaders
Interact everyday with account directors, project managers, art directors & client stakeholders.
LOCATION
We currently work in a remote hybrid model with offices in Chennai and Bangalore.
TIMINGS
We work on rotational shifts that change depending on the region you are working with and at the discretion of your line manager.
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