Marketing Executive

4 weeks ago


Mohali district, India FINVASIA Full time

Job Summary:

We are looking for a motivated Marketing Fresher to join our dynamic team. This role is perfect for recent graduates eager to kick-start their career in marketing. You will be trained on the job under experienced mentors to build your career growth paths.

Key Responsibilities:

  • Assist in the development and execution of marketing campaigns across various channels.
  • Conduct market research to identify trends and opportunities for campaign optimization.
  • Develop engaging and relevant content tailored for social media platforms to increase brand visibility and engagement.
  • Use strategies to boost likes, shares, comments, and followers on social media channels.
  • Ensure social media profiles are complete, branded, and optimized with relevant keywords.
  • Regularly monitor and analyze social media metrics to refine strategies and improve results.
  • Keep track of online mentions of the brand across various platforms, including social media, blogs, forums, and review sites.
  • Respond to customer reviews and feedback promptly to maintain a positive brand image.
  • Develop strategies to address and mitigate negative comments or reviews, ensuring timely and professional responses.
  • Promote positive content and stories about the brand to enhance its online reputation.
  • Monitor and analyze campaign performance metrics using analytics tools to track progress and identify areas for improvement.
  • Collaborate with team members to brainstorm creative ideas and contribute to the development of marketing strategies.
  • Prepare reports on campaign growth and analytics.

Requirements:

  • Master’s degree in Marketing or a related field is a must.
  • Strong academic record with good grades.
  • Basic understanding of marketing principles and digital marketing tools.
  • Proficient in MS Office Suite (Word, Excel, PowerPoint).
  • Excellent communication and interpersonal skills.
  • Ability to work independently and as part of a team.
  • Strong analytical and problem-solving abilities.

Preference:

Masters in Marketing

What We Offer:

  • A dynamic and creative work environment.
  • Opportunities for professional growth and development.
  • Competitive salary and benefits package.



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