Sr Manager Manager Client Success Noida PerformanceMarketing
2 months ago
MetaLinkedin Twitter etc) handle marketplaces (amazon flipkart myntraetc)lead creatives & comm strategy& recommend website/app optimisationideas. Analyze performance of digitalcampaigns at different levels using appropriatekeyperformance indicators (KPI)classifications: CTR CPC CPM conversions ROASCACLTV etc. Identifying opportunities thatare most effective at driving growthacrossdigital marketingprograms. Work with the crossfunctional teamand deeply involved in creation & upgradationofreports & dashboard productsanalytics & insights data collection &productoptimisation.Lead a team and delegate them work across different clients andhelp them meet theirmonthly &quarterly goals. Provide guidance andsupport to the team in managing their clientportfolios. Train the team regularly upgradetheir skills across different functions ofdigitaladvertising domain and companyprocesses. Build frameworks for theportfolio of ET Medialabs through research createcasestudies and establish thought leadershipby contributingarticles.
Qualifications/Requirements: 36 years of experience in thedigital advertising industry with proven track recordinperformance marketing & brandinghandling large scale spends & leadinggrowthinitiatives.Bachelor s degree in Engineering Media Communications BusinessAdministrationJournalism English or relatedFields from Tier 1/Tier 2 colleges. MBA is aplus. Experience in performance marketinggrowth marketing branding &advertising. Indepth knowledge &experience of running Google Ads Meta Ads & otherpaidchannels. Managedlarge scale digital media spends in performance marketing &branding. Has experience in developing mediaplans testing different campaign ideas &makingthemsuccessful. Candidates should be comfortablewith advanced data and measurement tools.Proficiency in marketing automation platforms CRM systems andanalytics tools anddashboards to deriveactionable insights. Proven written andverbal communication with a knack to communicate complexideasin easy to understand simplelanguage. Strong leadership skills withexperience managing and developing a team is aplus. Strong analytical and Excel skills areessential ability to leverage data and analyticstoimprove performance for digital campaignsis required. Excellent communicationnegotiation and presentation skills. Abilityto thrive in a fastpaced and dynamicenvironment.
advertising,teamleadership,branding,marketing automation platforms,performancemarketing,client success,digital advertising,clientservices,analytics,paid channels management,crmsystems,communication,data analysis,presentationskills,negotiation
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