Digital Marketing Executive
4 weeks ago
Company Overview
Techwind IT Solutions is a leading digital marketing agency based in the United States. With a passion for driving growth and achieving success in the digital realm, we offer a comprehensive range of innovative solutions to empower businesses of all sizes. Our services include Search Engine Optimization (SEO), Pay-Per-Click (PPC) Advertising, Social Media Marketing, Content Marketing, Email Marketing, Conversion Rate Optimization (CRO), and Online Reputation Management.
Job Overview
We are seeking a highly motivated and creative Digital Marketing Executive to join our team at Techwind IT Solutions. As a Digital Marketing Executive, you will be responsible for implementing and managing various digital marketing strategies to drive growth and achieve success for our clients. This is a full-time position based in Noida, Uttar Pradesh, India.
Qualifications and Skills
- 1-3 years of experience in digital marketing or a related field.
- Strong understanding of online marketing strategies and techniques.
- Proficiency in running and optimizing PPC campaigns on platforms like Google Ads.
- Experience in creating and curating content for digital platforms.
- Knowledge of SEO best practices and techniques to improve organic search rankings.
- Familiarity with social media platforms and strategies for engagement and growth.
- Experience in designing and executing email marketing campaigns.
- Ability to analyze data and metrics to identify trends and insights.
- Excellent communication and interpersonal skills.
- Ability to work independently and as part of a team, managing multiple projects and deadlines.
- Certifications in digital marketing or related fields are a plus.
Roles and Responsibilities
- Develop and implement digital marketing strategies to drive traffic, engagement, and conversions.
- Manage and optimize PPC campaigns across platforms like Google Ads and social media channels.
- Create and curate engaging content for websites, blogs, social media, and email campaigns.
- Conduct keyword research and perform on-page optimization to improve organic search rankings.
- Monitor and analyze website performance metrics using tools like Google Analytics.
- Manage social media platforms and communities, engaging with the target audience.
- Design and execute email marketing campaigns, including automation and segmentation.
- Monitor and manage online reputation, addressing any negative feedback or reviews.
- Stay updated with the latest trends and best practices in digital marketing.
- Collaborate with cross-functional teams to ensure the successful implementation of digital marketing initiatives.
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