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Dy. Manager

3 months ago

Mumbai, India Informa Markets Full time
Job Description

Dy. Manager Marketing at Informa Markets in India will be part of a Conferences & Trainings team responsible for market research, crafting, developing, and executing marketing strategies. Work closely with internal & external customers.

The successful candidates will be ultimately requested to develop new marketing strategies as well as to maintain/upgrade existing ones running in and to ensure their smooth operations in addition. Manager – Marketing, will be required to adopt best-in-class technologies and periodically acquire new such skills both via self-study and ad-hoc specific trainings.


Qualifications

  • MBA Marketing s must.
  • Brand Management
  • Marketing Strategies & Campaigns
  • Public Relations
  • Crisis Management
  • Media Relations
  • Strategic Communications
  • Internal Communications
  • Event Management
  • People Management 

Content Creation, Conceptualization & Management



Additional Information

  • Developing and implementing creative marketing strategies that will make an impact, support the brand and drive sales.
  • Managing the marketing budget on a event basis.
  • Producing innovative and cost-effective promotional activities, bases market research.
  • Developing and maximising third party relationships i.e. Magazine , BTL vendors,    keeping in mind ROI to   our clients & a value proposition  for them
  • To contribute to the strategic planning of an annual or long term marketing plan to drive forward agreed company objectives.
  • Delivering an events programme, to ensure that brand presence is maximised and strategic objectives are met.
  • To building and maintaining contacts with the media.
  •  To manage the production of marketing materials, including leaflets, posters and flyers. This can involve writing and proofreading copy, and liaising with designers and printers
  • To arrange for the effective distribution of marketing materials
  • To maintain, build and update mailing databases
  • To develop strategic relations to secure sponsorship to assist with the publicity and   funding of marketing projects
  • To carry out market research and customer surveys to assess demand, brand   positioning & brand awareness
  • To monitor competition
  • To support marketing manager in allied activities.