Demand Generation Manager

20 hours ago

Chennai, Tamil Nadu, India YuniQ Full time ₹ 12,00,000 - ₹ 16,00,000 per year

Overview

We are seeking a 
Demand Generation Manager
 to support and scale YuniQ's marketing and pipeline growth across Europe. This role will own 
campaign execution, ABM programs, marketing automation, and lead generation
 for our products — Perfect Doc Studio.

Experience
 – 4 to 8 years

Location
 – Chennai , work from office

Department
 – Sales & Marketing

Key Responsibilities

  • Execute 
    demand generation campaigns
     across digital, email, content, and events.
  • Support 
    ABM programs
     for key enterprise accounts and verticals.
  • Manage 
    marketing automation tools
     and CRM workflows.
  • Collaborate with Sales & BDR teams to generate 
    high-intent leads
     and accelerate pipeline.
  • Develop persona-based messaging, landing pages, and nurture journeys.
  • Track campaign KPIs, optimize performance, and report results weekly.

Requirements

  • 5–8 years
     of experience in 
    B2B & SaaS marketing
    , demand generation, or growth roles.
  • Hands-on experience with marketing automation + CRM systems.
  • Strong ability to run multi-channel campaigns (email, paid, events, content).
  • Data-driven mindset with experience managing KPIs, attribution, and funnel analytics.
  • Excellent communication skills and ability to collaborate with cross-functional teams.

Nice to Have

  • Experience in 
    Financial Services, Insurance, Telecom, Utilities, or Government
     sectors.
  • Knowledge of 
    CCM, digital transformation
    , or workflow automation technologies.
  • Exposure to European markets.

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