Content Writer

3 days ago

Ahmedabad, Gujarat, India A Full Service Digital Commerce Agency Full time ₹ 3,00,000 - ₹ 9,00,000 per year
We are in the lookout for a talented Content Writer to create compelling blog posts, white papers, product descriptions, social media content and web copy. We're looking for someone who can expand our digital footprint and drive more value through online content. You should have had a proven track record of producing pieces that increase engagement and drive leads. This role requires high level of creativity, as well as the ability to use data-driven insights to write better material. 
What You'll Be Doing
  • Execute content calendar for all tasks related to content creation and report 
  • Create concise, eye-catching and creative content for websites, email campaigns, social media, blogs, PR, banners, case studies, guides, brochures, ebooks, etc
  • Creative constructive content for client projects - Ad copies, email campaigns, metas, social media Ads, blogs, banners, etc.
  • Timely update of content on organization's website, blogs, pages, etc
  • Research competition and industries to compare and create content that is innovative, original and most relevant 
  • Collaborate with digital marketing head, designers and other stakeholders for raw content, copyediting, proofreading and revising SBU specific material/communications
  • Developing marketing and promotional content and assist in creating company brochures and catalogs and other forms of communication
  • Actively use social media network, third party sites and platforms to publish and share relevant content
  • Reach out to influencers for guest blogging, share articles, social sharing to increase overall reach and engagement

What We'd Love To See
  • Proven work experience as a Content Writer, copywriter or similar role
  • Portfolio of published articles
  • Excellent writing and editing skills in English
  • Ability to meet deadlines
  • Familiarity with web publications
  • Hands-on experience with Content Management Systems (e.g. WordPress)
  • Knowledge of digital marketing tactics, including SEO, email marketing and web analytics
  • High level of creativity and ability to use data-driven insights to write better material
  • Strong collaboration skills to work with digital marketing head, designers, and other stakeholders
  • Ability to ensure all-around consistency (style, fonts, images, and tone)
  • Analytical mindset to measure and improve content marketing performance
  • Passion for storytelling and brand building through content

It'd Be Great If You Had
  • Experience doing research using multiple sources
  • Exposure to content promotion on social media and influencer collaboration
  • Experience creating a variety of content formats (blogs, case studies, guides, white papers, brochures, e-books, podcasts, etc.)
  • Understanding of customer needs and ability to identify gaps in existing content
  • Knowledge of writing for different digital platforms (website, email, social, ads)
  • Experience in collaborating with creative and campaign management teams
  • Bachelor's/Master's in English, Journalism, Marketing, or related field
  • Experience in editing and proofreading content produced by others

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